“Michael Pachter, an analyst at Wedbush Morgan and outspoken commentator on the games industry, told Web site IndustryGamers Apple had a clear strategy to turn the Apple TV, hardly a best seller, into an all round entertainment system,” Spence reports. “‘I think Apple has a deliberate strategy. They want to see what they can do with the handhelds – iPod Touch and iPhone – first, then move into console games,’ Pachter said in a Q&A. ‘Apple TV is the device that they can turn into a console, and they have essentially the same goals as Microsoft – to turn Apple TV into an entertainment and Internet hub.'”
Spence reports, “Pachter said [that] a games compatible Apple TV was still a few years away… ‘I’d guess a 2012 or 2013 launch.'”
Full article here.
[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]
