CNET’s Reisinger: Windows 7 will push Apple’s Mac market share back down to pre-Vista levels

“As a new Microsoft operating system starts making its way to store shelves, it’s incumbent upon us to forecast its expected impact. And after downloading the Windows 7 beta and immersing myself in its environment, I think I can say, both as a Mac user (I’m writing this on my iMac) and what some may call an Apple nut (I own just about every Apple product released over the past five years), Windows 7 will not only stymie Mac OS X’s growth, it will push Apple’s market share back down to pre-Vista levels,” Don Reisinger writes for CNET.

“Even though it’s only in beta testing, and there are still quite a few months left for Microsoft to screw things up, Windows 7 is easily one of the best operating systems I’ve ever used. Driver support is outstanding, and performing basic tasks on a 3-year old, homemade Windows box was delightfully fast. User Account Control was barely seen, and the operating system’s redesign, though obviously taking pointers from Mac OS X, made using Windows much easier than in previous iterations. Simply put, the experience was delightful,” Reisinger writes.

“That ‘satisfaction factor’ will enable Windows 7 to capture some of Mac OS X’s market share. For the first time in recent memory, the new Microsoft OS will appeal to consumers who want a better experience, companies that want reliable software without breaking the bank, and vendors that want their customers to be happy. That didn’t happen with Vista, which forced many to switch to Mac OS X, but I think that it will happen with Windows 7,” Reisinger writes.

“Now, I know some of you are thinking that the damage has already been done that Mac converts will never look at a Windows machine again. I’m sure that a large percentage of Mac users would probably agree with that sentiment right now. But I’m a firm believer that if people use a particular operating system at work and like using it, they’ll bring it into the home,” Reisinger writes.

“It’s the average consumer–the person who doesn’t follow the tech world, doesn’t know why so many people hate Microsoft, doesn’t understand the basic difference between Mac OS X and Windows, and simply doesn’t care about tech, as long as it works–who will consider the alternatives. She will read about Windows 7 on sites like this, examine the price differences between a MacBook Pro and the latest-and-greatest Hewlett-Packard notebook, use Windows 7 at work, and then pick Microsoft’s product over Apple’s up for personal use,” Reisinger writes.

“As a person who performs almost every computing task on a Mac and tells anyone who will listen that at this point, the average consumer should be using a Mac instead of a Windows machine because of security and usability, I’m starting to prep myself for the single moment that I thought would never come: I’ll be using a Windows 7 machine as my main computer and telling anyone who will listen that, believe it or not, using the latest Microsoft operating system really is worth it,” Reisinger writes. “Now excuse me while I go outside to take some pictures of those pigs flying around my house.”

Full article here.

MacDailyNews Take: We’d wait to see a Snow Leopard before snapping any flying pig photos (or judgments), Don. Especially since we heard much the same type of stuff during Vista’s development, too. Historically, Microsoft has never been particularly adept at copying; they’re always at least a little off and usually much worse. From what we’ve seen from reputable sources, Windows 7 is not much more than a Vista Service Pack with a different name on the box.

That said, competition is good and Apple does not require Microsoft to suck in order to sell Macs. Macs are perfectly capable of selling on their own merits. Plus, the fact that only Apple Macs can run all of the world’s OSes/software natively and/or via fast virtualization while routinely earning the highest satisfaction ratings can only help sales – especially in a time when people are likely to be looking for sound investments in products that will give them the most flexibility and value for their hard-earned dollars.

[Thanks to MacDailyNews Readers “The_Wzrd,” “Beowulf,” and “BD” for the heads up.]


  1. She (“the person who doesn’t follow the tech world, doesn’t know why so many people hate Microsoft, doesn’t understand the basic difference between Mac OS X and Windows, and simply doesn’t care about tech, as long as it works”) is really pissed about your unenlightened macho opinions!

    Idiot! I bet you are eating dinner alone this evening.

  2. Gawd, but what is going on with all these reviewers and their orgasmic reactions to VAPORWARE? Whether it’s the “Pre” or “Win7,” they see a bag full of promises and “going-to’s” and they jizz all over themselves.

    What a pathetic lot they (we?) are for hyping (and believing) this vaporcrap and calling it macaroni. It’s enough to make one swear off the internet.

  3. This guy is a dumb-ass sexist idiot and most of the opinions in the article are based on well-known myths of the tech world, (like the OS you use at work, will of course lead you to using it at home).

    I would doubt he even believes what he wrote. It’s all just click-bait at that site anyway with few exceptions.

  4. Rike:

    Nominal Microsoft fee for hit pieces on Apple and positive writing for Windows and MS is $10,000. This is a well-known marketing programme from MS, wherein they offer this bounty to anyone who writes nice thing about them, and is published in reasonably popular publication (online or other media).

  5. Windows 7 is really Vista 2.0. if it fixes the things wrong with Vista and really makes Windows as “user friendly” as a Mac, that would be an important accomplishment by MS. we’ll see.

    in that scenario, Apple needs to keep improving its overall consumer “ecosystem” to hold its advantage. iLife is terrific, and iWork has great potential as a cheap alternative to Office. but AppleTV and MobileMe are both weak and need huge improvements in ’09. and further expanding the success of the iPhone/Touch is essential to spearhead the rest.

    the ball is now in Apple’s court.

  6. “Windows 7 at work”? We’re still using XP at work and the IT department hasn’t even rolled out SP3 yet. OS X will be well past 10.6 before I ever see Windows 7 at work (not that I’m in any hurry). Actually half of the stuff I use now runs on a Citrix server with Server 2003 as the back end – so the interface looks like a fresh copy of Windows 2000, yech.

  7. For a person whose every bit of material is produced on a Mac, he sure doesn’t have a lot to say about them. Indeed, the majority of his articles are on “gaming”, a subject he surely doesn’t write about from his experiences on a Mac (although he could, but let’s be honest….). Want to know what angle Don is shooting? Here’s an excerpt from a March article on the Wal-Mart’s decision to pull linux-based machines from their offerings:

    “And it’s that average person who frequents Wal-Mart and is more than willing to buy a computer that offers an operating system they know–Windows. Linux folks can talk until they’re blue in the face saying that Linux is safer than Windows and people can do more, but until it’s as easy to use as Microsoft’s OS, it’s in as many offices as Windows and it’s on the nightly news, the chances of people switching are nil.”

    Kind of strange that a man who, if you read his words, bangs out every keystroke out on a Mac. There not a mention of his preference for the Mac anywhere in the article. I smell a fsking rat.

    Listen, we’ve seen the “I’m the most devoted Apple user in the universe, but I think this M$ product is the bomb” blogs before. If Don had any high praise for the Mac, I have yet to see it.

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