What’s happening at Apple: Steve Jobs; Apple could’ve chosen a better way to exit Macworld Expo

“I’m wondering what the move to end the decade long tradition of the Stevenote speech at Macworld means to Apple (AAPL) and its ongoing strategy. While Apple always has its own developers conference and events for the iPhone and iPod product lines as well as its so-called ‘Special Events,”‘ there is no gathering quite like the MacWorld Expo [sic]. While in my previous post, I argued that pulling out of MacWorld is just the next logical step in a decision to minimize investment in tradeshows, it is undeniable that the MacWorld Expo is at least a little bit more important than the rest. Only at MacWorld, did average consumers, fanatics, and general press willingly gather to listen to Steve Jobs (and, hopefully, to Phil Schiller this year) set the tone for the coming year’s consumer tech products. It was, in many respects, a state of the union address both for Apple and consumer tech,” The Curious Investor writes for Seeking Alpha.

“I wish Apple could have chosen a better way to do this. A surprise withdrawal from MacWorld Expo is not necessarily the best way to inspire confidence especially when there is already concern over the CEO’s health. In the long run, this could be a good move for Apple. Steve is 53, and hopefully, he has many good years left, but everyone gets tired and everyone age,” TCI writes.

“The question for investors is whether or not there is someone or several ‘someones’ who could fill Steve Jobs’ shoes, and continue to execute and evolve its very solid business strategy in the event that Jobs does eventually decide to take a lesser role in the business. The problem for investors is that Apple refuses to be forthright about Jobs’ health, his intentions going forward, or any succession plan at all. While this isn’t something we ask of most companies, who would succeed Eric Schmidt if he became technology czar or 64-year old Larry Ellison? It is an issue for a company, which has willfully decided to turn its CEO into its greatest salesperson and the symbolic source of its intangible competitive advantages. For now, all we can do is speculate,” TCI writes.

Read more in the full article here.

[Thanks to MacDailyNews Reader “Brawndo Drinker” for the heads up.]


  1. Do companies regularly comment on their CEO’s colonoscopy’s. Or whether they failed their last stress test, or that that have early kidney disease? Don’t remember reading any articles to this effect on anyone lately.

    He implies that Steve’s health is poor because it isn’t mentioned. Even though at last report, statements were to the contrary.

    When would have a good time to mention they weren’t doing a Macworld? Two years away, three, six?

    In sixth grade I was told that an editorial should some suggestions as to how to improve a situation on which one was commenting. He must have missed that part.

    Oh, and by the way. Long on apple, and google is way to out there to even start.

  2. What I find funny about this is that in retrospect, one could see this coming a mile off. They have been scaling back their presence at trade shows for years now.

    When Apple stopped appearing at Paris Expo is was hardly news, but somehow the USA based MacWorld is “special”? Hypocritical IMO to get upset about this, and borderline offensive to claim that the USA show is somehow “more important” in the long run.

    Apple is slowly (very very slowly at times) turning into a global company. If (unlike most USA based companies) they “do it right” they should and will treat the whole world the same. Why should a trade show in some small town in the USA matter in the global scheme of things?

  3. @Jeremy: “When Apple stopped appearing at Paris Expo is was hardly news, but somehow the USA based MacWorld is “special”? Hypocritical IMO to get upset about this, and borderline offensive to claim that the USA show is somehow “more important” in the long run.”

    IF Apple’s sales in France, or even all of Western Europe were equal to that of the US, then you’d maybe have a point. Since they are not, and also since the MWSF was the first, the longest running, the most widely attended, and the closest to Apple’s Cupertino headquarters, you just come off as an anti America bashing troll.

    True Apple is “becoming” more of a global company if you define this by growing international sales, but they still sell far more products in the US, introduce products here first, have more retail presence here, and most of their employees and company operations take place here.

    Why single out France as an international location? Why not complain about MW Tokyo? Are you prejudice against the Japanese?

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.