“Maybe I’m nuts, but could Apple’s decision to pull out of Macworld presage a move to throw its lot in with CES, and as such take a great deal of Microsoft’s thunder away from that event?” Arik Hesseldahl blogs for BusinessWeek.
“Consider my reasoning. What company’s product has over the last seven years so up-ended the consumer electronics industry? The iPod, and now the iPhone,” Hesseldahl writes.
MacDailyNews Take: That would be “products,” Arik. Plural. And, since everybody’s either using the real thing or an inferior upside-down and backwards knockoff, you should include the Macintosh in your list of game-changing products, too.
Hesseldahl continues, “What company has been notably absent from CES for the better part of a decade? Apple. I don’t think Apple has ever exhibited at CES, and if it has, it hasn’t done so in the years that I have attended going back to 1998 or so. For the last few years, Apple’s announcements in San Francisco have utterly overshadowed anything announced at CES in Las Vegas, to the point that it was starting to get a little embarrassing.”
“Could a new re-imagined Stevenote at CES in Las Vegas starting in 2010, become the de-facto headline event at CES and thus push Microsoft’s presence out of the limelight? It certainly could,” Hesseldahl writes. “I’m just thinking out loud here….but it certainly could. It probably won’t happen, but it certainly could.”
Hesseldahl writes, “And if Apple did do CES, I’d grit my teeth and start going again.”
Full article here.