Twentieth Century Fox Home Entertainment offers consumers flexibility with the release of several best-selling DVDs with DIGITAL COPY on September 23. Increasingly popular because of its viewing flexibility, DIGITAL COPY allows consumers to effortlessly transfer copies of their favorite classic comedy or action-packed films to their iTunes digital library and then view on a Mac or PC, iPod, iPhone or on a widescreen TV with Apple TV. All of the 20 releases featuring DIGITAL COPY provide consumers with the ability to watch the actual DVD or transfer a copy of the movie to a portable device for on the go entertainment.
“Our research shows that when given the option, consumers recognize the incredible value proposition that DIGITAL COPY provides as a simple, fast way to move content to a portable device,” noted Mary Daily, Executive Vice President, North America Marketing, Twentieth Century Fox Home Entertainment, in the press release. “DIGITAL COPY puts the disc at the center of the digital revolution happening in households nationwide and meets the entertainment needs of the entire family from the TV, to the computer to an iPod.”
The first wave of DVDs to debut with DIGITAL COPY include the studio’s comedies NAPOLEON DYNAMITE, OFFICE SPACE, THE GIRL NEXT DOOR, GRANDMA’S BOY, THERE’S SOMETHING ABOUT MARY, DODGEBALL and SUPER TROOPERS, and action favorites BEHIND ENEMY LINES, THE DAY AFTER TOMORROW, DIE HARD, FANTASTIC FOUR, HIDE & SEEK, I, ROBOT, INDEPENDENCE DAY, SPEED, THE TRANSPORTER, X-MEN, X2: X-MEN UNITED and X3: THE LAST STAND. Additionally, the all-new RENO 911!: MIAMI – MORE BUSTED THAN EVER UNRATED CUT will also be released with DIGITAL COPY on September 23.
To further consumer education, every Fox DVD with DIGITAL COPY will feature dedicated packaging with an overview of how DIGITAL COPY works to show just how easy it is to transfer a film to a personal video player.
As the pioneer of DIGITAL COPY, Fox was the first studio to introduce DVDs with DIGITAL COPY for iTunes with the January 2008 release of the Family Guy “Star Wars” parody FAMILY GUY PRESENTS: BLUE HARVEST, announced at the annual Macworld Conference in San Francisco. To date, the studio has issued several new releases with DIGITAL COPY for iTunes including WHAT HAPPENS IN VEGAS, STREET KINGS, HITMAN, JUNO, ALIENS VS. PREDATOR-REQUIEM and JUMPER.
Each title will be available individually for a suggested retail price of US$19.98 / CDN$21.98.
This move makes too much sense.
Perhaps the management at Twentieth Century Fox needs to have a little sit down chat with the record industry and explain to them that success in the digital era means finding ways to work with computers instead of against consumers.
Bravo.
or we could use Handbrake?
most of the crap out of hollywood is crap, a sequel or a remake.
most of it is over priced.
not apple’s fault.
I am happy to spend money on something hollywood sells if they would sell something worthwhile.
Handbrake? Yes, but this fully delivered, chopped,, chromed and toasted set of files is a step in the right direction. When companies attempt to work with us the consumers, we should give them there due and reward them as much as practical with sales. If you really want to own a copy of a movie, and it is on that Fox list, I would buy it for $20 rather than rent and Handbrake (which really is cheating).
$20.00 is still too much. Really! I’d buy movies for no more that $11-$12.00 at the most.
That way I can get rid of all the extra crap they try to force us to watch. Wake me when they give you the movie without trying to control how you watch it.
Whatever. Yawn. You don’t see these in the UK so I’ll still be using handbrake. They announced this last year, are there even any good (and current) films that they’ve released for digital copy?
ffs… these studio types just don’t get it.
I *don’t want* a ‘digital’, ‘special’, or ‘extra’ copy of the movie if I already have it on a regular DVD. Just let me rip it like i do CDs (into an iTunes-like library) and let me watch it on whatever i want (laptop, desktop, iPod or *gasp* TV).
Stupid friggin’ a-holes. Stop trying to control consumers and they’ll most likely stop buying bootlegs.
With a new paradigm and easy digital access by hundreds of millions of customers….
….why doesn’t the pricing take into account a new paradigm of VOLUME DISCOUNTING..?
I’d rather just buy them from iTunes and download the movies. I hate having all of the discs around these days. I digitized all the old discs and boxed them up and put them in storage. why start buying discs again to take up for space and add that much more to pollution and environmental damage.
Go Green go physical product free everywhere possible.
I have been clamoring for this since Apple started selling movies on iTunes. I bet this is going to catch on with other studios.
@Nutcracker
Rip it like you do a CD? How about simply copying the file an importing it in to iTunes? No ripping required. I don’t mind ripping with Handbrake because I have a Mac Pro with 8 cores that can do it in less then 15 minutes. But what about others that don’t have 8 cores and have to wait two hours?
Heck even 15 minutes seems to much when it would only take the time to copy and import in to iTunes.
Sounds good to me, but I hope Fox doesn’t expect people to pay a big premium for this privilege.
When they start bundling the videos at 720p, 6000 kbps and Dolby Digital, then I’ll start buying them.
This story has led me to invent a verbalization for an idea who’s time has come, a comparison of:
Amount of time/money we have “coming in”
-vs-
Amount of time/money we have “going out”
Let’s call it:
“National Productivity/Entertainment Economic Value Ratio”
For this example the ratio is 1:1 because:
Are a lot of folks doing good to MAKE $10.00 an hour
Then they’ll have to SPEND $10.00 an hour
Those making $10 an hour are not getting good value, imho, for their entertainment dollar as they watch, for $10 an hour, most any of the movies listed above.
Just a seed for an idea, we’ll tighten it up in time for the Book
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Thanks, BC
” I would buy it for $20 rather than rent and Handbrake (which really is cheating).”
Cheating? Are you kidding? When you buy a movie, you are buying a right to play it, not the physical product. How is it cheating to watch it on a different machine? I have a DVD player for the kids in the car, and it has an iPod dock on the back. So, why is it not cheating to watch it on that screen through the DVD drive, but cheating if it is playing off the iPod?
It is the same person watching on the same screen.
What I love about the movie business is this. They cry fould when people put the movie on an iPod, but they have no problem with the fact that I have bought Star Wars on VHS, then as part of a VHS collection, then on DVD, then the special edition version on DVD.
@quadcore
I think he meant that renting the dvd and then using handbrake is cheating; not that buying it and using handbrake is cheating.
I tend to disagree. Renting the dvd and using handbrake is fine as long as you only keep it for the week or so that blockbuster allows. That’s what I do since I’m an engineering student and most of the time I have to watch movies comes in 45 minute sessions between classes.
Rent these old movies for 7 for $15 for a week and Handbrake them. That’s just $2 per copy. Price is right there.
Throw away the copies you no longer watch.
That’s just time shifting your rentals.
I’ll buy tons of these.
Now, release the same thing on Blu-Ray and I’ll be a real HAPPY camper!!!!!
Leave it to old Rupert Murdock to sniff out where there is money to be made. Maybe the rest of the entertainment industry should follow his lead.
But surely they are going to put a copy on there that works with the Zune, I mean, it’s just so popular and all that.
PMSL.
@quadcore
Yes, I wrote RENTING and COPYING is cheating. Regardless what the Movie or Recording industries say, I have no moral issue with making duplicates of discs or files for my personal use. Renting is a different issue. You are agreeing to borrow something for defined time period rather than pay full retail price to own it. A subset of that agreement is that if you want to view it again next year, you will rent it once again. Even at a half dozen viewings this way the consumer still saves money over purchasing outright. Copying a rented version to avoid those potential future rental subverts this agreement and puts the whole model in jeopardy, or at least under the microscope of the Movie Studio piracy police. Whether you know it or not, there are people without computers, without Handbrake, without the technical sophistication that really, really like renting movies at their local store or Netflix. I think it is not fair to those people have the studios looking to shut them down, or increase pricing, or anything else that may negatively impact agreement-abiding renters because the stores can’t control copying of a few rogue Handbrakers.
@Al– Timeshifting doesn’t apply to rental items. You contract for a defined time period.
I’m sorry to moralize here. I know it is boring to most. But if you value a local business, want them to be around the next time you their service, don’t cheat them. Copying a rented disc is expedient, and seems harmless until you put it to the “what if everybody did it?” test. I
out…
I got Blue Harvest the day after that story broke.
Family Guy is the best show on TV hands down!
Disney is selling the upcoming re-release of sleeping beauty on blu-ray. It also comes with a DVD of the same thing. They must know that Disney fans “need” the DVD for the car or kids’ room, etc., where there isn’t blu-ray. Also, makes it good for using handbrake to put it on an iPod, Mac Book Air, etc. I’d rather have a blu-ray with a DVD than a DVD with a digital copy.
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