Orange denies paying people to line up for Apple iPhone launch in Poland

“Newswires have been buzzing with reports that Apple’s 3G iPhones might not be selling as briskly in Poland as they are in the U.S., noting that the company’s telecom partner in the country, Orange, has hired people to stand outside stores and create phony lines. A juicy story, except for one thing: Orange says it isn’t true,” Beth Snyder Bulik reports for AdAge.

“An Orange official wrote in an e-mail response to queries from Ad Age today that this was not the case, and included a statement ‘in response to the rumors in the Polish press,'” Snyder Bulik reports. “‘As part of the excitement around the launch of the iPhone, some of our team have been joining customers outside our shops. Their aim is to welcome people to the Orange shop, share in their excitement and give information about Orange tariffs,’ wrote a spokeswoman from parent France Telecom Group, which owns the Orange brand.”

Snyder Bulik reports, “She added that while the company does not disclose figures, ‘sales are strong and we are happy.'”

Full article here.

[Attribution: MacBlogz. Thanks to MacDailyNews Reader “Aviv” for the heads up.]

You mean that everything we read from The Associated Press (and everywhere else) might not contain total (or sometimes even a kernel of) truth? Say it isn’t so!

17 Comments

  1. “‘As part of the excitement around the launch of the iPhone, some of our team have been joining customers outside our shops. Their aim is to welcome people to the Orange shop, share in their excitement and give information about Orange tariffs”

    If the team members were on the clock, then Orange did pay people to stand in line.

  2. Standing in line is far different than welcoming people, sharing in their excitement and giving information about tariffs. Maybe their was a Polish translation error somewhere?

  3. Rules for when caught doing something naughty:

    #1 — Deny it

    If accuser claims they saw you doing it, go to rule #2:

    #2 — See rule #1

    Periodically respond to their accusations with the following phrase: ‘What?’ or ‘Huh?’ or ‘sales are strong and we are happy.’

    Rinse & repeat until the accuser walks away, mumbling to themselves.

    Remember, plausible deniability is the key. Be sure to work on your “This is my bewildered look”, look…

    It has worked for others, it can work for you too. ” width=”19″ height=”19″ alt=”raspberry” style=”border:0;” />

  4. “Stand in line” “Work the line” Different. You need a pre-existing line to work it.

    “In Poland, people are getting paid to line up,” Chris Borowski reports for Reuters.”‘We have these fake queues at front of 20 stores around the country to drum up interest in the iPhone,’ a spokesman said.”

    Borowski continues, “As part of a marketing campaign ahead of the iPhone’s Friday launch in Poland, the country’s largest mobile operator Orange is paying dozens of actors to stand in queues.”

    These claims are not equivalent to paid Orange employees “joining customers outside our shops. […T]o welcome people to the Orange shop, share in their excitement and give information about Orange tariffs.”

    If Orange’s current claims are correct, then the original article cannot be defended as accurate simply because it happened to also use the words Orange, Poland, pay, line, Apple, and iPhone.

  5. If you’ve ever been to an Apple opening, store or product, you’ll remember that staff, in their tee shirts, come out and greet, and cheer on, the people in line. That’s usually anywhere from 10 to 40 employees, but they are all in uniform. Sounds like there was a little international FUD. . . . Did the story start with the BBC?

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