“More home users, and a growing number in the small business sphere, are opting to move to Apple’s computers, their interest driven by positive experiences with Apple’s other products, as well as disenchantment with the Windows world,” Suzanne Choney reports for MSNBC.
“‘The popularity of other Apple products, particularly the iPod, has drawn more users to the Apple platform,’ said Charles Smulders, Gartner’s managing vice president, client computing. ‘As a result, you see this halo effect of people buying Apple computers in addition to their iPods. Quantifying the halo effect is difficult, but we certainly believe that effect exists,'” Choney reports.
“What is quantified is Apple’s growth in the last two years in the home and small business areas, with sales of its iMac desktop computers, and MacBook and MacBook Pro laptops,” Choney reports. “‘If you look at just the U.S. home market, Apple had a 10.4 percent share at the end of the first quarter of this year, compared to 7.5 percent for the first quarter of 2007, and 5.4 percent for the first quarter of 2006,’ Smulders said.”
“Among small businesses, defined as having 100 or fewer employees, Apple has been ‘gaining some ground, too,’ he said,” Choney reports. “The company had a 4.4 percent share of the small business market in the United States at the end of the first quarter this year, compared to 2.4 percent in 2007, and 2.1 percent two years ago, according to Gartner.”
Choney reports, “Earlier this summer, the Yankee Group surveyed 700 global IT administrators and C-level executives, and found that 80 percent of the companies have installed Macs on their networks. ‘Apple’s strong marks in security, features, performance, usability and reliability are indicative of the qualities customers’ value when purchasing hardware and operating system software,’ wrote Laura DiDio, Yankee Group research fellow, in the report.”
Full article here.
Drip, drip, drip….people are figuring it out slowly but surely. I think we might be nearing the tipping point where we’ll see a truly massive migration over to Macs. I hope Apple is ready for it.
Who cares? If it’s not 11%, it’s not news.
Apple will never truly succeed until they start taking my advice.
There will be a huge surge, Apple won’t have the resources, stocks will fall, the whiners will cry “I told you so”, and enderle and his ilk will rub their little hands and gloat. After a few months Apple’s production capacity will gain momentum and take everyone by surprise, there wil be the usual .5% defective units which corresponds to millions of dissatisfied switchers all crying foul and threatening law suits, which again results in another stock fall.
Life is a circle, grasshopper.
What I want to know is, can I play my MMORPGS on an iMac? The IT guy at work says I would need “a high end Mac” to run these games under Parallels. Anyone here can cut the FUD for me?
Wow!
Something that Mac users have been predicting for years now!
I guess we were right!
My stock investment keeps on getting bigger every year!
I own AAPL stock too. I can’t figure out why it’s not breaking $200+ yet since Iphone sales keep rising and there’s >$20billion in cash in the vault.
Maybe they should annouce a divident to broaden the investor base.
* thisson, read my post
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@Wandering joe
I think it will crack 200, I’m just impatient. I’m not selling (especially since tech is holding value nicely in this bear market).
Now someone tell me that iMacs will solve my gaming needs and I’ll go help support the stock with a direct purchase! haha.
“I can’t figure out why it’s not breaking $200+ yet since Iphone sales keep rising and there’s >$20billion in cash in the vault.”
Housing crisis. Bank failures. Rising unemployment. Rising consumer prices due to higher energy costs.
Otherwise we’d probably be at $250 by now.
These numbers are dubious at best. Apple has about 8% of the *overall* US market as of right now, so it has to be more than just 10.4% of the home market. The enterprise is obviously what is dragging them down to the 8% level, so they have to be up to at least 15% of the US home market if not more.
Hilarious. The funniest line is the …disenchantment with the Windows world one. Says who? The Windows world is enchanting and heavenly and it’s only getting better. There’s a little something called the Zune halo effect you MAC lemmings don’t see coming, but it’s real—very real. Zune is making serious inroads in the proprietary iPod space and with it are MAC users who have seen the light and don’t want to be shackled to MAC’s DRM and shady currency scheme for acquiring music in I-Tunes. Points are better.
The other thing I take from this is the frightening reality that 10% of of U.S. computer consumers don’t ask their IT department what computer they should get at home. IT people are the smartest people I know when it comes to computers. Why not ask them?
Your potential. Our passion.™
“The Windows world is enchanting and heavenly and it’s only getting better.”
And evidently it’s also an animated Disney musical from the 1950s.
That Tang-guy realy keeps pissing me off.
Just like Vista does.
Are they related or something?
@Frankie…the thing is ZuneTang is not serious. He adds sarcastic humor…
@Zune Tang
…shady currency scheme…
Love it! 😀
This is a sad commentary on productivity in large and medium size U.S. companies, where Apple’s share is only around 10%. That has to mean that 90% of the business market is peopled by inefficient computers, and their users, Linux excepted. One suspects Apple can’t grow a whole lot of market share and not be under severe pressure from anti trust people over licensing issues. Anything over 20% might attract attention.
Frankie says war!
dont worry frankie…once you’ve hung around this site for a few years you’ll know who’s who…
just enjoy zt’s sarcasm for now…sometimes he’s actually funny.
sometimes.
I wonder how owners of all those designed-only-for-IE websites are feeling, now that they know they’re locking out 10.4% of their visitors.
Use open standards, kids. It’ll save you a lot of headaches in the long run.
@LOL
“Wow!
Something that Mac users have been predicting for years now! … “
LOL, Here’s my free-for-you, fully-guaranteed prediction for the future.
Use it wisely, iCal it, bet all your money on it.
Missy Pants’ Prediction for the Future:
“Things are going to change.”
@Gabriel, don’t worry, the world is going mobile, and the mobile browsing engine of choice is becoming Webkit, that’s Safari’s Webkit. It’s used by your desktop Macs, your portable Macs, your iPhone, Nokia’s high-end phones, Adobe AIR, and Google’s Android.
@ Thisson
Don’t attempt to run games in Parallels. If there is not an OS X version of the game you want then dual boot to XP (shudder) and pwn away.
Hey Zuney, been wondering where you are. Hilarious indeed. A Zune halo effect. Wow, what innovation I have to admit I don’t think any Mac user would have seen that coming. I guess the next thing will be for the copy cat Mac users to come up with a Mac halo effect.
“disenchantment with the Windows world one. Says who?” Uh that would be Suzanne Choney. I guess the clueless can’t even figure it out when it is right in front of them.
@zunetang … sarcasm not sarcasm … who cares … your post are not the least bit funny or entertaining … just the same old repetitive crap … quite dull and uninspired in your approach.. work on a new sctick please ….
Anyone have an idea of Apple’s share worldwide ?
How many people here have figured out that Zung Tan is either a Mac-daily-news employee or the owner of MDN.