Gartner: Apple Mac market share in Australia jumps sharply with 52% unit sales growth

“Apple’s share of the Australian personal computer market has jumped sharply in the last year, according to statistics released this week by Australia’s two largest technology analyst firms,” Liam Tung reports for ZDNet Australia.

“In the three months making up the second quarter of 2008, Apple’s share of the local PC market was 5.3%, according to Gartner, compared to 3.8% for the same period in 2007,” Tung reports.

“With the firm estimating that Australians bought 1.2 million desktops or laptops in the period, Apple’s share would have been 64,830 units, or some 20,000 more than in the same period in 2007,” Tung reports. “Year on year growth for the computer maker stood at 52%, according to Gartner, dwarfing the overall PC industry’s growth rate of 9%.”

“Rival analyst firm, IDC, broadly confirmed the trend. However, IDC associate market analyst Felipe Rego said Apple’s share had actually reached 6.2% for the first quarter of 2008,” Tung reports. “According to IDC, Apple shipments grew 41% on the same period in the previous year, while non-Apple shipments grew at just 13%.”

More info in the full article here.

18 Comments

  1. Mac+ says …When the same happen in all western countries + Russia + China + India
    Then and only then will we able the say that Windows is in trouble…

    One has to wonder whether MS gets to collect payment from a high percentage of Windows users in these countries. Apple, on the other hand, sells computers with its OS on board, so does get paid for its OS software for each and every computer sold. It’s a massive opportunity for Apple, as the middle class is growing fast in all three countries.

  2. Jeez, just imagine how many computers Apple’d sell here in Oz if you didn’t have to drive past about 47 windoze pc shops to get to a store that actually sells Apple computers!

    Although, it’s nowhere near as bad as it used to be. Now they’re in places like JB HiFi, etc.

  3. @ Des Gusting

    Good point. Macs are now in the same boat as iPods were 5 years ago. They are becoming must have items and as a result more retailers want to sell them.

    This is a good thing. This quarter could be huge for the Mac. If more than 3M units are sold, it would be close to what was sold for a full year in 2000!

  4. Mac+ may have overstated his case, but he made no real mistake. MS has trouble, but it isn’t “in trouble” quite yet. They have over 90% of a large market! That can hardly be called “in trouble”. They are loosing market share, in tiny increments, which suggests they are doing something wrong. Or, at least, not doing something right. Apple’s two biggest competitors – HP and Dell – outsell them in the US and murder them in other countries. Apple hasn’t even managed 10% of the market in the US, where they do well. MS may have a bleak outlook and little by way of prospects, but they could still pull it out. Maybe. They still have more cash on hand than even Apple can brag about … and that’s a pretty big pile!

  5. “‘loosing’ … is that really a word?”

    Only when you unleash your opinions on us. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

    Verb
    [loosing, loosed]
    1. to free or release from restraint or obligation: he loosed the dogs
    2. to unfasten or untie: the guards loosed his arms
    3. to make or become less strict, tight, firmly attached, or compact
    4. to let fly (a bullet, arrow, or other missile) [Old Norse lauss free]

  6. To tie into and expand DLMeyer’s point:

    It is my opinion, that MS is “in” trouble in the consumer market.

    Whereas in the business world they “have” trouble.

    The tipping point comes when those consumers are as well the C level executives of the company.

    If those C level executives (or their family members) make a decision to buy a Mac for their house and find out that many of their business programs can run either natively or via emulation on that Mac then and only then will MS be “in” trouble in the business world.

  7. Macro$ucks is in trouble every time a person formerly held hostage to Windows tries a Mac for a few days and naturally falls in love with the Mac’s ease, elegance, speed, logic, and sheer joy of use.

  8. Mac’s are the better computer. But Windows will still be the dominant Operating System. Most Computer makers use Windows because there is no restriction. Apple restricts their OS to themselves. Computer makers can make computers with cheaper components and Windows. This could change some day if Apple decides to sell their OS to other computer makers.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.