Daniel ‘Fake Steve Jobs’ Lyons: If Steve Jobs is still running Apple at year-end, I’ll be shocked

“‘Change is the only constant’ is a favorite cliché among technology types. But for an industry that loves to talk about change, its leading lights don’t do too much of it, at least not when it comes to turning over control of their companies. Apple, Dell, Microsoft and Oracle are all run by the guys who founded them back in the 1970s and 1980s,” Daniel “Fake Steve Jobs” Lyons writes for Forbes.

“But soon those leaders will move on. First to go is Bill Gates, who on June 27 stepped aside at Microsoft. Next, I’d wager, will be Steve Jobs, for health reasons. Jobs, 53, underwent surgery for pancreatic cancer in 2004 and lately has been looking unwell. Apple p.r. folks claim he’s fine,” Lyons writes. “Apple p.r. is known for having a Clintonesque relationship to the truth. If Jobso is still running Apple at year-end, I’ll be shocked.”

MacDailyNews Take: iCal’ed.

Lyons continues, “For Apple, expect a 30% drop in the stock price on the day the news breaks, followed by a period of disarray and confusion. Apple has strong managers. These guys (and yes, they’re all guys) are smart and experienced. But Apple has recklessly avoided setting in place a succession plan. Who will take over? Timothy Cook, the chief operating officer, who ran the company when Jobs was on sick leave in 2004? Jon Ive, the head of design? Both are bright. But Steve Jobs is beyond bright. He’s one of a kind. The sad truth is this: Without Jobs, Apple will never be the same.”

“For Microsoft the loss of Gates won’t be nearly as profound. Gates narrowed his involvement at the company eight years ago when he gave the chief executive job to his college buddy and right-hand man, Steve Ballmer… Under Ballmer, Microsoft is enduring one of the worst times in its history… Considering how bad things have been lately, you might almost argue that Gates’ departure could be a boon, a chance for some fresh thinking,” Lyons writes. “Except look who he’s left in charge.”

Lyons writes, “I think Microsoft will play defense from here on out. Its army of M.B.A.s will milk the monstrous franchise around Windows and Office for all it’s worth and try to cushion a decline in originality and create a soft landing.”

Full article here.

MacDailyNews Take: In order for Microsoft to experience a decline in originality, Dan, they’d have to have had some originality in the first place.


  1. Fear Uncertainty Doubt
    Mr. Jobs is a truly charismatic and visionary leader, and has put AAPL on course to outstanding success. The board of directors know that a succession plan is needed and they must have one already.

    And it would take a truly stupid leader to put the ship on the rocks within the next two or three years. What stock is predicated on the eternal life of the head honcho? And who thinks Microsoft is going to improve on OS X in the near future? FUD indeed.

  2. ” . . . I’ll be shocked.”

    A few of the electro-convulsive kind would be more than a little appropriate here, methinks.

    Too many inches of column space, to many web pages/blogs, too many morons willing to fill both.

  3. Good God!

    Wasn’t there another Forbes article today about Steve’s ‘imminent departure’ from the company?

    Here’s a thought to all those two bit ‘pundits’ out there. Steve will do what he wants, when he wants, and how he wants. He will retire when it suits him, and only him.

    He will come down to your office and hit you with an iBaseball bat when it suits him, and only him.

    This junk about Steve is starting to seem like a concerted campaign to shake up investors, putting doubt in their minds and eroding confidence in Apple’s future.

    Guess who were famous for using similar tactics to manipulate the population? The nazis!

  4. 1. it would be illegal to lie to shareholders about the health of a CEO of a publicly traded company.

    2. Jobs and his board are too smart and care too much about the company to not have a succession plan in the works.

    3. The succession plan will be laid out months to years before Jobs steps down, whenever that may be.

  5. What a Jackass.

    Steve loves Apple like Bear Bryan loved Bama. Someday he’ll leave, but for him to do so in the foreseeable. i.e., next 3-5 years would not bode well for his longevity on the planet.

    Lyon’s subterranean glee at this prospect is troubling, dark, and probably has its seed in the fact that he’s a bit disgruntled at only being a “Fake Steve.”

    Apple’s Clintonesque relationship with the truth is just that, Clintonesque, the hallmark of which is plausible deniability. If Steve were of ill health, the company would not have stated definitively that Steve was fighting a bug but otherwise fine. To do otherwise gets you impeached when president and Sued into the stone-age if a company. Apple isn’t that stupid.

    So, Mr. Lyons, please take your Ghoulish fixation with Mr. Job’s health back to the dark regions from whence it came. Perhaps you could do with a bit of couch time where you can come to grips with the fact that your impact on consumer electronics has been less than Mr. Jobs.

    I know mine certainly has, but I revel is the imagination of those such as Ive and Jobs and don’t feel the need to wish them into early graves.

    Heck…I bet my kids love me more than his do…or at least that’s my story and I’m sticking to it.

  6. Perhaps Apple’s next trick should be to invent nanomachines that allow the user to become immortal…

    Or, they could hook up Steve to a 8 core 16TB RAM MacPro via FireWire 800 and download his consciousness into the machine. So then, at MacWorld, the WWDC and board meetings, a tech could wheel in a 30 inch Apple Cinema Display and Steve’s ‘face’ would float inside it!

  7. I’ll echo Passerby, above. Just because Apple hasn’t revealed their succession plan doesn’t mean that “Apple has recklessly avoided setting in place a succession plan.”

    Daniel Lyons is arrogant to assume that what he does not know does not exist.

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