“German telecommunications company Deutsche Telekom AG said it is lowering the price of Apple Inc.’s iPhone handset in Germany to €99 ($122) in a two-month campaign,” Richard Breum reports for The Wall Street Journal.
“The iPhone currently costs a minimum €399 in Germany. The new offer runs from April 7 to June 30 for the iPhone model with eight gigabytes of memory, the Bonn-based company said,” Breum reports.
MacDailyNews Take: Hmmm. April 7 to June 30. Wonder what happens at the end of the campaign? Anyone?… Bueller?… Bueller?… Bueller?…
Breum continues, “Deutsche Telekom has also introduced a starter iPhone contract that costs €29 a month — the handset then costs €249,” Breum reports.
Full article here.
Georgina Prodhan reports for Reuters, “Apple is expected to launch later this quarter a third-generation, high-speed version of the iPhone… Bank of America analysts expect Apple to produce as many as 8 million of the new iPhones in the third quarter. Apple itself has said it expects to have sold 10 million iPhones in total by the end of 2008.”
Full article here.
[Thanks to MacDailyNews Reader “iWill” for the heads up.]
lagging sales?
Wanna know what happens at the end of the campaign?
Really wanna know?
I’ll tell you …
BOOM! goes the dynamite.
Move that inventory before the new one is released!
from time to time i pass by one of their shops and i have to say demand doesn’t seem to be that big. they don’t even advertise the phone that much in the shopping windows anymore. problem is the monthly fees are much too high by german standards. price for the phone would be ok, but 50 euros for 100 minutes? they must be crazy. that’s 5 times of what people are used to pay now.
Buy one each for the wife and kids now. Wait for June to buy my own next gen!
Must be because the iPhone sales are not doing that well in Europe. A 3G iPhone will do a lot better in Europe.
It’s not selling… too expensive.
If the iphone goes 3G in every market its sold, it would suck.
I mean okay a 3G iphone a year after its US debut in the US is one thing, but if you were a customer in another market who got their very expensive EDGE iphone only to have the 3G iphone come out a few months later its like what was the point of selling the EDGE iphone at all?
And its not just buying the iphone right before the 3G comes out its havening the non 3G iphone released less then 1 year before the 3G comes out.
i’ll be moving to austria in a month. is it possible to use a germany-purchased iphone in austria? or does it all have to do with the plans and where you sign up? i don’t need one, but for €99 i’ll buy one.
Also possible due to the weaker dollar. Apple will still be making money. Simple global economics!
According to Ampar’s “logic”, price cutting is a sign of “desperation”.
“Last month, Avid struck back by slashing the price of Media Composer from $5,000 to $2,500.”
Smell that? It’s not your upper lip. It’s the stink of desperation. Adapt or die.
Adapt or die, huh, fanboi?
I live in Germany, and I think that the iPhone is doing very well in sales. There’s never the level of advertising here vs America, (Ralph is spot on with that one) but I see quite a few where I live. I also think that it is very normal over here to do promotions such as this for any handset, no matter how popular, especially if they are getting ready for a new model for business and consumer.
I wonder what people will say when AT&T;start doing the same thing eventually, when there are more models to offer?
@Hollywood North: “Too expensive”? Maybe the service, but definitely not the phone, with Nokia’s going for 800 Euro or more, with half the features. That’s what’s great about consumer choice. If you want crap, someone will ALWAYS be available to point people in the right direction.
Just like the Mac, people who want something a bit better will always navigate to it naturally.
I honestly think that no matter what, as far as the iPhone is concerned, at the end of 2008, the naysayers and whiners will be proven wrong once again.
wonder if I can get one and unlock it for use in the usa?
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“in a two-month campaign”
It’s a temporary campaign.
Avid’s is permanent. But then you really are too stupid to grasp such a simple concept, ass munch.
It didn’t take long for an Apple partner to break ranks, discount the iPhone and let the cat out of the bag that a new model would be arriving in July. Just shows you how having official Apple stores in a country can increase iPhone sales.
I can’t tell A fib anything. First you have to get A fib’s attention. In order to do that you have to hit him/her between the eyes with a 2X4. I can’t find the son/daughter of a bitch to do that so no sense arguing with him/her.
Knowing he/she is full of shit helps though.
“Knowing he/she is full of shit helps though.”
Let’s go with neither he nor she. Like a eunuch.
And being that constipated must be awfully painful.
Sox – it may be T-Mobile Germany who is losing money on the sales price of the iPhone rather than Apple. Doing so still generate a nice revenue stream for T-Mobile Germany that will make up for the loss in the iPhone’s sales price. In other words an instance of the classic razor / razor blade analogy.
Peace.
“wonder if I can get one and unlock it for use in the usa?”
Different voltages, different charger. But why not? Just don’t go back to Germany.
It ain´t selling in Deutschland.
So much about all those shortages of iPhones…..
Germany has had the most dissapointing (with only 70k in the first 11 weeks) iPhone sales among France/UK/Germany, so this move was kinda expected..
It’s a shame it doesn’t dispense beer. Next model?
And in Germany the iPhone is just about the only Apple product with Advertisments on TV.
In my day-to-day going out and about I have yet to see any German using an Apple iPhone.
It is way overpriced (the service) plus lots of limits on the service. And as far as buying it and taking it to the states? Nah-it is only sold at t-online stores and you have to sign up for the 2-year contract when you buy the phone.
They are getting a better deal then us now
Wow
Ampar’s “Price Cut and Desperation” statement was at 11:17 AM and you quote him at 11:46 AM. You can’t seriously assume an MDN logic to hold more than 15 minutes. Things change.
Four legs good, two legs bad. Press release. Two legs good, four legs bad.
@ @Afib:
Let’s try this again. Read this slowly and out loud.
Avid’s price cut is not a temporary twelve week promotion like T-Mobile Germany’s. If all iPhones everywhere were being heavily discounted as a permanent price point, then it would be comparable.
Reading comprehension is a beautiful thing. One brain good.