“Google on Wednesday said it had seen 50 times more searches on Apple‘s iPhone than any other mobile handset, adding weight to the group’s confidence at being able to generate significant revenues from the mobile internet,” Maija Palmer and Paul Taylor report for The Financial Times.
“‘We thought it was a mistake and made our engineers check the logs again,’ Vic Gundotra, head of Google’s mobile operations told the Financial Times at the Mobile World Congress in Barcelona,” Palmer and Taylor report. “If the trend continues and other handset manufacturers follow Apple’s lead in making web access easy, the number of mobile searches will overtake fixed internet searches ‘within the next several years,’ Mr Gundotra said.”
“Google’s comments echo figures released recently by AT&T and O2, which carry the iPhone exclusively in the US and UK respectively,” Palmer and Taylor report. “In the US, AT&T said average revenue per user for iPhone users was nearly double the average, because iPhone users took large data packages on top of their voice calls. In the UK, O2 hopes that the high usage levels will fuel the nascent mobile ad market and unlock a potentially large revenue stream.”
More in the full article here.
[Thanks to MacDailyNews Reader “Mike in Helsinki” for the heads up.]