BBC: iPlayer for Macs to launch by end of 2008

“The BBC will launch a download version of its iPlayer online video service for Apple Mac users by the end of 2008,” BBC News reports.

“The corporation’s director general Mark Thompson made the commitment in a blog posting on the BBC’s website. ‘I hope this good news is evidence of the hard work that the BBC is committing to supporting other platforms,’ he wrote,” The Beeb reports.

“The BBC had faced criticism for launching the download iPlayer service for Windows users only,” The Beeb reports.

“The BBC’s iPlayer [currently] comes in two versions – a program which allows users to download programmes to their Windows PC and a streaming version on the web available to all users,” The Beeb reports.

Full article here.

[Thanks to MacDailyNews Reader “Dirty Pierre le Punk” for the heads up.]

Market share is but one measure that developers should consider. Average income, disposable income, level of education, willingness to pay for software and services, etc. — all of these important measures tilt strongly in Mac users’ favor. As we often ask developers, do you want a bunch of people for whom low prices (or free) is the top priority (and among whom piracy is rampant), or do you want an educated, informed group of people who have proven that they are willing and able to pay for your software?

Mac-only and cross-platform developers are smart. Windows-only developers are not.

Someday we’ll all laugh about how the vast majority of the world had at one time ended up on the worst possible platform.

“Ignorance is bliss” ought to be Microsoft’s company motto.

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