Apple’s Mac OS X beats out Windows, takes 53.9% OS-only market share in Japan

“Microsoft’s has taken a bruising in the Japanese marketplace just as Apple’s Mac OS X Leopard was released, according to a new report by the country’s Business Computer News,” Electronista reports.

“The publication notes that while sales of Mac OS X increased dramatically between September and October, climbing from a rate of 15.5% year-over-year to 60.5%, Microsoft suffered from the reverse effect,” Electronista reports.

“Sales growth of Windows plummeted from 75.3% to 28.7%,” Electronista reports. “The sudden switch provided Apple with about 53.9% of the total OS-only marketshare in Japan during October — a breakthrough for the company, BCN says.”

Full article here.

BCN’s report via Google Japanese to English translation here.


  1. The Japanese recognize quality.

    They lust over high end goods, always have.

    Carried a Tiffiny’s bag with my mom’s christmass gift inside.

    All the looks I got at my bag were from the Japanese.

    I so happen to like the Japanese culture, but they can keep those fermented smelly fart bean things.

  2. That’s funny, Karlheinz! LOL. Looks like the Larson’s cartoon of the human talking to the dog. hehe. Blah blah blah blah blah Fido blah blah blah blah Fido blah blah blah blah blah blah blah Fido blah blah

  3. Ahhh, glad to see someone else also checks the source ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

    Karlheinz, you must have had the same teacher I did back in the 7th Grade ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />


  4. Bill in Providence…

    Has it occurred to you that the reasons that the Euros tend to lag is because…

    • Half the continent is still recovering from half a century under the jack-boot of the former Soviet Union.

    • Other than the UK, France, Germany and Italy, Apple barely seems to take Europe seriously from a marketing perspective.

    • To localise software for Japan, you localise it once. To localise software for Europe, you have to localise it in English, French, German, Italian, Spanish, Portuguese, Flemish, Dutch, Swedish, Norwegian, Danish, Finnish, Hungarian and many more languages besides. Then you have to create a marketing and support infrastructure for it.

    I’ve long suspected the Americans of high intelligence. People in Providence…

    Well, you get the idea.

  5. Comment from: Bill in Providence
    “I’ve long suspected the Japanese of high intelligence. The Euros on the other hand seem to lag, and thus they disapoint me.”

    What like a certain Mr Ive? Examples please. Can’t let that ignorant remark pass.

  6. Bill. “I’ve long suspected the Japanese of high intelligence. The Euros on the other hand seem to lag, and thus they disapoint me.”

    Not as much as you ‘disappoint’ me Billy Bob.

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