“Molson Coors Brewing Co. has pulled the iPhone as a prize in a marketing contest in Quebec after a big snafu about when the device will be available,” Catherine McLean reports for The Globe and Mail Update.
“The hopes of Canadian iPhone fans were raised briefly yesterday after it was revealed in Molson’s contest rules that the cool cellphones from Apple Inc. would be available starting January on Rogers Communications Inc.’s network,” McLean reports.
“A red-faced Molson quickly backed away from that schedule, saying it made a mistake,” McLean reports.
“The beer giant has no idea when the iPhone will be launched here, and only wanted to give contest participants a rough idea of when their prizes would be available, according to spokeswoman Marie-Hélène Lagacé. She also corrected an earlier statement that Molson was on the Rogers waiting list for the iPhone, confirming a waiting list doesn’t exist,” McLean reports.
Full article here.
[Thanks to MacDailyNews Reader “Edward” for the heads up.]
Probably got Steve hopping mad.
They should have kept it bottled up. I guess they couldn’t take it any lager. Well, no feather in their cap. And now they know what ales them.
Sometimes planning ahead won’t make you smarter bud! Wiser, maybe?
I don’t think anyone else deserves to comment after this winner of a first comment.
The marketing guys were talking out their asses.
Again.
Are you Ampar?
ow with the puns….
Wooooo Hoooooo, Steve!
Still want to suck those hairy toes, bud. Wooooo hoooooo!
@ @dextro
Why yes, yes I am.
Not me at 12:44 pm.
But no problem. I have an easy fix for that. Impostors are a pathetic, unimaginative little bunch.
Hear, hear. Quite a few of us have long complained about the nonexistent registration system.
word: your, as in “all your nicks are belong to us”
Molson suuuucks! but thanks for the info 😀
If you’ve got the time, they’ve got the beer – just not the iPhone.
Mmmmmm…..think I’ll get me a Canadian, eh?
Cue the long line of people whining about how Apple is offending them by withholding the iPhone from Canadians.
“Impostors are a pathetic, unimaginative little bunch.”
Hear, hear. So much noise, so little signal. But MDN apparently like it this way, although many of us long-term regulars have been clamoring for some basic kind of ID for ages now.
Oh, and brilliant first take, Dex-Amp-whoever you are today. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />
As to impostors, we’ll just have to grin and beer it, I guess. Ignore their pint-sized brains and move on. 😀
Asshats … every one of them.
@Macromancer
You seem to be the only whiner here.
“Probably got Steve hopping mad.
They should have kept it bottled up. I guess they couldn’t take it any lager. Well, no feather in their cap. And now they know what ales them.
Sometimes planning ahead won’t make you smarter bud! Wiser, maybe?”
I just wish they wouldn’t dash Canadian hops for the iPhone. I guess they just wanted to end the brew-haha. Annoying though; I had barley read about the news before it was corrected.
Dextroamphetamine: Sometimes planning ahead won’t make you smarter bud! Wiser, maybe?
I think they are plenty smart. Though MDN made it sound like Molson was embarassed, but the marketing department was pretty smart. iPhone got people talking about Molson beer and the contest, didn’t it?
Don’t blame Apple for the delay in the Canadian launch… blame Canada’s greedy arse-sucking wireless carriers.
This was just a clever way for Molson to get some exposure. It’s the PR equivalent of Dvorak article to draw hits.
“Red-faced Molson” … sounds like a new-found species
“I had barley read about the news before it was corrected.”
Pabst we should wait awhile then for it to get sorted out? Or can we wait?
“iPhone got people talking about Molson beer and the contest, didn’t it?”
More importantly, I can’t believe you took my post seriously. But, o.k., yes, it was clever.
C9H13N: More importantly, I can’t believe you took my post seriously. But, o.k., yes, it was clever.
Nah, I didn’t take it seriously. I get all the puns ” width=”19″ height=”19″ alt=”smile” style=”border:0;” /> , but your post served as a context for my point, though. That is this “blunder” may just be a pre-calculated mistake to advertise the product.
“Pabst we should wait awhile then for it to get sorted out? Or can we wait?”
I’m feeling too Blue to wait. I guess I’ll just have to remain withstout it, though.
“but your post served as a context for my point, though”
So it brought it to a head then?
Tapping the market these days can be risky.