ITN’s latest news and information will soon be available to download onto Apple iPods.
“ITN is to make a range of its news and entertainment programming available for free over Apple’s iTunes Store,” Mark Sweney reports for The Guardian.
“Under the deal ITN, which will provide the same content customised for its ITN Mobile service, will provide the clips for free by running a short “pre-roll” ad ahead of each download,” Sweney reports.
“BMW has been confirmed as the first advertiser to run a campaign, handled by technology company Ad Infuse, around ITN’s new iTunes content,” Sweney reports.
“ITN will provide a range of UK, world, sports, show business and business news, with content including cinema-goers’ guide Movie Buff and Hollywood A-List,” Sweney reports.
Full article here.
[Thanks to MacDailyNews Reader “Judge Bork” for the heads up.]
MacDailyNews Note: ITN News audio-only podcasts are available via Apple’s iTunes Store here.