Harry McCracken returns to PC World (yawn)

Apple Store“In a surprise announcement, Robert Carrigan, president of IDG Communications, told PC World’s staff today that ‘Harry McCracken has decided to remain with PC World as vice-president, editor in chief,'” Ramon G. McLeod reports for PC World.

“‘[CEO] Colin Crawford will be rejoining the IDG management team as executive vice president, online. In this role, he will be responsible for driving IDG’s online strategy and initiatives in support of our Web-centric business focus,’ Carrigan said. ‘We will conduct a search for a new CEO to lead PC World and Macworld,'” McLeod reports.

McLeod reports, “McCracken tendered his resignation on April 30 after Crawford refused to allow publication of a story entitled ’10 Things We Hate About Apple.’ McCracken said that the story was killed (it is now running on PCWorld.com) because of Crawford’s concerns about the impact it would have on Apple advertising. Crawford denied that was the reason for killing the story, but has since apologized to the editorial staff for the decision.”

Full article here.

MacDailyNews Take: What an overblown load of horse excrement! Just how much mileage is IDG planning to generate from this non-story, anyway? As if we needed another reason not to read PCWorld.

We post this only as a followup to the original story and continue to hope this puts an end to PCWorld‘s Dvorakian quest for hits. Please see our related articles below.

So, all is right with the PCWorld again, now that Crawford’s been reassigned and Harry McCracken is back. Yawn. Oh, nope, no word yet on Phil.

Related articles:
PC World publishes insipid 10 things we love/hate about Apple lists – May 07, 2007
PC World editor quits over Apple story – May 03, 2007


  1. Yea! This is so awesome! I am so totally excited about… what’s his name returning to… wait, what was I excited about?

    hmmm… maybe I should lay off the meth before reading MDN…

    Then again, without the meth, how would I get excited reading shit like this?

  2. MDN is practicing the age-old art of criticizing another party by illuminating the preposterousness of the characters involved.In other words, MDN attempts to look smart and sophisticated by pointing out the flaws and foibles of other people.

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