“It’s not often that we say ‘it rocks’ when analyzing a consumer device trend. But the findings of our latest ChangeWave cell phone survey invite extremes to describe the startling impact the Apple iPhone is having on the cellular industry,” Paul Carton, ChangeWave Alliance, reports for SeekingAlpha.
Carton reports, “Our survey of 3,489 Alliance members – conducted April 4-10 – reveals exceptionally high levels of excitement surround the iPhone’s upcoming release. Nearly one-in-10 respondents (9%) say they are likely to buy the new iPhone once it becomes available in June. Another 7% say they are likely to buy the iPhone as a gift for someone else.”
“These are big numbers, especially when you consider the worldwide market for cell phones is around 1 billion and Apple’s goal is to get to 1% of that market in year one – which would mean selling about 10 million phones,” Carton reports.
Carton reports, “Clearly the current results, while similar to our January survey findings, provide strong evidence that Apple should exceed its iPhone sales goals for 2008 – providing the device lives up to consumer expectations.”
“To gain a full sense of the iPhone’s looming impact on manufacturers, we compared their current market share in our survey with planned consumer purchases for the next six months,” Carton reports.
“Currently, Motorola (MOT) (33%) remains the leading manufacturer among Alliance cell phone owners, with LG (LPL) (15%) second and Nokia (NOK) (14%) third. But when you look at planned future buying the iPhone’s impact becomes clear,” Carton reports. “For the second-consecutive survey, Motorola’s future share among consumers has seen a dramatic decline – falling from 33% last October to just 17% currently. Nokia has also fallen from 11% to 9% during this period. We see the same pattern among service providers…”
Full article, with informative charts and graphs and more details, here.
[Thanks to MacDailyNews Reader “Nathan” for the heads up.]
MacDailyNews Note: Apple’s stated goal is to sell 10 million iPhones by the end of 2008. iPhone is set to begin shipping in June. 10 million is a lot of little Mac tablets – oh, sorry, “iPhones” – to have running around out there, but we think Apple will do much better than that before the end of 2008.
Microsoft CEO Ballmer laughs at Apple iPhone on CNBC-TV (January 17, 2007):
The problem won’t be selling them, it will be making them.
This is a brand new Apple product with a lot of new components. Given that Apple are still developing the apps etc, they are going to be cutting it fine to have everything ready and ramp up time may be short.
Hopefully Apple and their manufacturers will be prepared to make enough units. History suggests otherwise and we’ll have a lot of frustrated people for 6-9 months.
MW year – in the past it has sometimes taken Apple up to a year to meet demand for hot products.
“Ballmer throws chairs around because they smell really bad after his fat sweaty ass has been jiggling around on them.”
Also, he doesn’t even realize that a large, southeast Asian family has been living up there for several years. That would explain the Thai cravings.
…and I personally don’t give a rat’s a** what it costs
I don’t, just gimme
gimme
gimme
it doesnt matter what the name of it is, its still running mac os x.
It doesnt matter what balmer does or doesnt do hes screwed and he’ll still be a bald dancing monkey boy.
M$ are running scared no doubt about it. “Hey lets buy yahoo! thatll save us”
if that happens itll only eliminate yahoo! as competition for google.
“Another 7% say they are likely to buy the iPhone as a gift for someone else.”
If anyone in that 7% are looking for someone to buy that gift for, let me know.
” width=”19″ height=”19″ alt=”wink” style=”border:0;” />
I can’t say I’m definitely part of the 9% so far, but very possibly a gen 2.
“…Another 7% say they are likely to buy the iPhone as a gift for someone else.”…..
If I’m gonna sink that kind of $$ for the iPhone .. I’m gonna keep it for myself !!
Let the “gift-seekers” DROOL
” width=”19″ height=”19″ alt=”raspberry” style=”border:0;” />
I want to be in the first 1%
Do you suppose we need to start camping out for the release?
A phone and an iPod is enough for me, but it really is going to be a small Mac. I’m so very happy. I just hope there are enough for me to get one early. (my current phone is having…well lets call them issues)
Also I really don’t care what M$ monkeys have to say about the product. I don’t ask them when i buy a computer, or a printer or, well anything. Why care now?
It’s about the marketing. I want it to be called the iDevice, but I understand why it’s called the iPhone.
Someone said it should be called Mac Mobile, but while that’s not a bad idea, using Mac in the name will disqualify many people from looking at it, due to their likelihood of thinking it only works with Macs. Apple wanted to put this device in the phone segment, because of its size, and growth; and not the UMPC segment because of its small size and little growth. Simple really.