Net Applications: Apple Mac ‘market share’ at 6.21 percent; returns to growth

Apple Store“Reversing its first market share decline since June 2006, Apple’s Mac OS market share returned to growth in April 2007 as it rose to 6.21, up from the 6.08 percent from the prior month. The market share data in this report has been obtained from market research firm Net Applications (Market Share),” Switch To A Mac reports.

Based on the data, the following observations can be made:

Percent Increases
• Up 38.3 percent since April 2006
• Up 76.4 percent since April 2005, the month Mac OS X Tiger 10.4 was launched

Switch To A Mac reports, “The 38 percent year-over-year increase for April 2007 continues to demonstrate a slowdown in the year-over-year growth since February 2007.”

Full article, with more details, including charts and graphs, here.

MacDailyNews Note: Net Applications’ statistics include monthly information on key statistics such as browser trends (e.g. Internet Explorer vs. Firefox market share), search engine referral data (e.g. Yahoo vs. MSN vs. Google traffic market share) and operating system share. Net Applications collects data from the browsers of site visitors to their exclusive on demand network of small to medium enterprise live stats customers. The sample size for these sites is more than 40,000 urls. The information published is an aggregate of the data from this network of hosted website statistics. The site unique visitor and referral information is summarized on a monthly basis.


  1. No, Thorin, not many know the difference. MDN is well aware it’s an estimate, to be sure, but what of? It is more important than sales numbers – this suggests Macs are worth the extra paid for them, if only for their added life spans. It also speaks to the goodness of OSX – which runs on the vast majority of those Apples, mostly Panther and Tiger. If “you get what you pay for”, then we’re getting a bargain. An expensive one, perhaps, but still a bargain.

    DLMeyer – the Voice of G.L.Horton’s Stage Page Pod Cast

  2. Market share measures how many widgets for each company in comparison to the total number of widgets sold in a specified period; quarterly, yearly.

    This data does not do it:
    The sentence MDN left out from the article:
    “This data provides valuable insight into significant trends for internet usage.”

  3. razor? Ted?
    A measure is a “hard count”, an estimate is a guess based on some related factor. Like, use. Macs account for 6.21% of the use in the month. Either Mac owners use their systems more than PC owners, or they use them over a longer life – and Macs have been shown, in the past, to have longer life expectancies than PCs. Laptops twice that of PC versions.
    The installed base is the number of people using Macs on a daily basis, while market share is the number of people buying new models in a time-frame. The former measures Mac owners, the latter Mac buyers.
    Got it? Goood! ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  4. Ka-Ching, your statements are unsupported. If I misunderstood something, you must explain a) what I mistook and b) the proper understanding. As for the “smoking”, half the people in the world have been born since I last did that. Possibly you are one of those?

  5. My 2 cents. Surveys like NetApps do provide information about current usage by factors like OS type. It is limited to those machines that go online.

    Therefore this can be used to gauge total market share, which looks to be around 6 %. I assume this is a worldwide market share.

    Current sales rate reflects current uptake of machines and therefore is the market share in sales. In the US, this is close to 5 % and 2.5 % worldwide.

    It is difficult to interpret machine useful life from this data without additional information. To be honest, increase sales market share is more important for Apple since that is where they get their revenues and indicates how the platform is being taken up by new users.

  6. It’s good news to hear of share gains, but it probably won’t affect stock prices much right now. Every year around this time Apple shares begin a slow downward spiral with upticks only at product announcements. Cramer said yesterday he also expects a pullback in the price.

    With this information I have sold my shares this morning and will look again as the intro of the iPhone approaches.

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