Microsoft demands review of Google’s DoubleClick buyout, claims antitrust concern

Apple Store“Microsoft said yesterday that Google’s proposed purchase of Internet advertising company DoubleClick raises antitrust and privacy concerns that deserve careful review by authorities,” Sam Diaz reports for The Washington Post.

“Executives at the software giant said they talked over the weekend with AT&T, AOL and Yahoo about similar concerns. Microsoft had bid for DoubleClick but lost to Google,” Diaz reports.

Diaz reports, “The $3.1 billion acquisition, announced late Friday, would combine the largest providers of online advertising and create a dominant force, Microsoft said. ‘By putting together a single company that will control virtually the entire market… Google will control the economic fuel of the Internet,’ said Brad Smith, general counsel for Microsoft.”

“A Google spokesman defended the deal, saying in an e-mailed statement that ‘we do not believe this acquisition is anti-competitive, as it promotes a vibrant, healthy market for online advertising,'” Diaz reports.

Full article here.

MacDailyNews Take: Laughing… too… hard… to… type!

[Thanks to MacDailyNews Reader “elija” for the heads up.]

57 Comments

  1. I was wondering if MDN was going to cover this story.

    But anyway, isn’t Microsoft the pot calling the kettle black? (Or kettle calling the pot black? or whatever?)

    The hilarity of MS claiming antitrust. This is a new low for them. It’s showing more and more that they are unable to compete with really good companies.

  2. Good thing the Justice department didn’t apply this same logic to Microsoft over the years…. They would have been slapped for real antitrust concerns long ago.

    Next time, bid more and win the deal rather than lose it!!

  3. Oh gawd, this is pure art!

    This is like the luxury baths of the Greek Caracalla. What a party this is.

    Gee… I see such beautiful art in Microsoft’s dismay.

    Is that a Vermeer I see? A Rembrandt, Rubens, Carravagio, Vagough, Microsoft is flames?

    Gorgeous isn’t it!

  4. “Microsoft had bid for DoubleClick but lost to Google”

    And now they have anti-trust concerns? Funny that…

    “By putting together a single company that will control virtually the entire market” – meaning a single company that is not themselves…

    Microsoft have always focused their energy on building monopolies. This is, after all, the company that controls 90% of the market for desktop operating systems.

    Well Microsoft certainly has Chutzpah…

  5. I always wondered what the legal definition of anti-trust was. Now I know:

    “If Microsoft tries to buy out a company and gets outbid, then it is an anti-trust situation; if Microsoft tries to buy out a company and succeeds, then everybody who complains about the deal is just a poor sport.”

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.