“When Steve Jobs speaks, everyone listens. And when the Apple boss does open his mouth, it’s on his terms: only during Apple-sponsored events, almost always in his Cupertino, Calif.-based company’s backyard, and rarely with anyone else,” Louis Hau reports for Forbes.
“So when Jobs showed up at EMI Group’s London headquarters Monday morning to sit next to EMI chief Eric Nicoli, the message was clear: The two companies were up to something big,” Hau reports.
MacDailyNews Note: Apple yesterday announced that EMI Music’s entire digital catalog of music will be available for purchase DRM-free (without digital rights management) from the iTunes Store worldwide in May. DRM-free tracks from EMI will be offered at higher quality 256 kbps AAC encoding, resulting in audio quality indistinguishable from the original recording, for just $1.29 per song. In addition, iTunes customers will be able to easily upgrade their entire library of all previously purchased EMI content to the higher quality DRM-free versions for just 30 cents a song.
Hau reports, “But even though Monday’s announcement would have seemed impossible a year ago, it’s not going to fundamentally change the way either company does business. Instead it’s a relatively low-risk, low-reward bet for Apple and EMI. If it pays off, they’ll both see modest gains. And if they fail, it’s unlikely to change either company’s bottom line. That’s because for better or worse, neither company is dependent on the digital music business. Apple makes money selling computers and iPods, and EMI still sells most of its music on compact discs. Dropping usage restrictions on digital music won’t change either company’s fortunes anytime soon.”
“Will removing restrictions on its digital offerings improve sales? Maybe… But while those strictures annoy some music fans, particularly tech-savvy ones, many consumers probably don’t notice the difference. That’s especially true of iPod owners, who already enjoy a seamless system through which to purchase downloads and transfer them to their music player. And most of the music on a typical iPod isn’t purchased from iTunes. Instead, it typically comes from an iPod owner’s CD collection or from illegal online file-sharing. And it’s unclear why someone who isn’t paying anything for music will start paying for it now that it’s DRM-free,” Hau reports.
Full article here.
Apple’s DRM-free EMI deal ‘a master stroke that should cement Apple’s dominance’ – April 03, 2007
In Apple’s DRM-free EMI music deal, the big loser may be Microsoft – April 03, 2007
Apple’s DRM-free iTunes play trumps Microsoft’s huge bet on DRM – April 02, 2007
Norwegian Consumer Council senior advisor applauds Apple’s iTunes Store DRM-free music – April 02, 2007
CNBC video: Apple CEO Steve Jobs and EMI Group CEO Eric Nicoli – April 02, 2007
EMI’s Nicoli on DRM-free iTunes: ‘We have to trust our consumers,’ Apple’s Jobs: ‘right thing to do’ – April 02, 2007
Kudos to Steve Jobs and Apple for having courage to call for end of DRM and making it happen – April 02, 2007
Analyst Gartenberg: iTunes Store’s DRM-free music ‘a great win for Apple’ – April 02, 2007
Apple CEO Steve Jobs to appear live on CNBC within the hour – April 02, 2007
Apple: Higher quality 256 kbps AAC DRM-free music on iTunes Store coming in May – April 02, 2007
Warner’s DRM-loving Middlebronfman warns wireless industry it may lose music market to Apple iPhone – February 14, 2007
Monster Cable announces full support of Apple CEO Steve Jobs’ call for DRM-free music – February 13, 2007
BBC columnist doesn’t believe Steve Jobs’ Apple would stop using DRM if music labels would allow it – February 12, 2007
EMI may sell entire music catalog DRM-free – February 09, 2007
Recording Industry Association of America wants their DRM, calls for Apple to license FairPlay – February 08, 2007
Warner’s Middlebronfman: Jobs’ DRM-free music call ‘without logic and merit, we’ll not abandon DRM’ – February 08, 2007
Technology Review editor gets a lot wrong in his article about Apple CEO Jobs’ push to end DRM – February 07, 2007
Apple’s Jobs jolts music industry; Zune exec calls Jobs’ call for DRM-free music ‘irresponsible’ – February 07, 2007
Apple CEO Steve Jobs’ posts rare open letter: ‘Thoughts on Music’ – calls for DRM-free music – February 06, 2007