Net Applications: Apple’s Mac ‘market share’ continues rise, hits 6.38% in February 2007

Net Applications’ “Market Share” has posted their operating system market share statistics for February 2007 showing Apple Macintosh share at 6.38% (4.29% for non-Intel-powered Macs and 2.09% for Intel-powered Macs). According to Net Applications’ measurements, Mac market share rose 0.26% in a single month (following January’s rise in Mac market share of 0.55% over December’s 5.67% (4.15% for non-Intel-powered Macs and 1.52% for Intel-powered Macs).

Since August (4.33% total), Mac market share has risen 2.05 percentage points in just the past six months.

Net Applications’ last six months of “Market Share” stats:
(Month: non-Intel Macs + Intel-powered Macs = total Mac market share)

AUG: 3.71% + 0.62% = 4.33%
SEP: 3.88% + 0.84% = 4.72%
OCT: 4.09% + 1.12% = 5.21%
NOV: 4.10% + 1.29% = 5.39%
DEC: 4.15% + 1.52% = 5.67%
JAN: 4.34% + 1.88% = 6.22%
FEB: 4.29% + 2.09% = 6.38%

Net Applications’ “Market Share” uses a unique methodology for collecting this data. The company collects data from the browsers of site visitors to their exclusive on demand network of small to medium enterprise live stats customers. The sample size for these sites is more than 40,000 urls. The information published is an aggregate of the data from this network of hosted website statistics. The site unique visitor and referral information is summarized on a monthly basis. The websites in ther population represent dozens of countries in regions including North America, South America, Western Europe, Australia / Pacific Rim and Parts of Asia.

Reasons for Mac market share gains run the gamut from superior security vs. Windows, Apple’s growing retail store network, the iPod Halo Effect, award-winning design, Mac OS X, Mac-only applications such as iLife, ease-of-use, the Mac’s ability to run Mac OS X, Linux and Windows concurrently, word-of-mouth, excellent reviews, and more.

Net Applications’ February 2007 “Market Share” stats here.

MacDailyNews Note: Different companies uses different methodologies, so the actual percentage figures aren’t as meaningful as the trends they show. The important point is that Net Applications’ measurements show that Mac’s share continues to increase – up over 2 percentage points in just the last 181 days (Aug. 31, 2006 to Feb. 28, 2007).

Related MacDailyNews articles:
PiperJaffrey: Vista sales in March quarter ‘could put downward pressure on Mac market share’ – February 14, 2007
Net Applications: Apple’s Mac market share continues rise, hits 6.22% in January 2007 – February 01, 2007
Gartner: Apple’s U.S. Mac shipments up 30.6% year over year – January 18, 2007
Net Applications: Apple’s Mac market share continues rise, now at 5.39%, up 31% year-over-year – December 01, 2006
Apple’s Mac market share surges, up 35-percent year-over-year as growth accelerates – November 01, 2006
Analyst: Apple has ‘real shot at dramatically expanding Macintosh market share’ – October 31, 2006
Analyst: Apple Mac gains market share, the reason why is significant – October 26, 2006
IDC: Apple Mac attained 5.8% of U.S. market share in Q3 06 – October 18, 2006
Gartner: Apple Mac grabbed 6.1% of U.S. market share in Q3 06 – October 18, 2006
Gartner: Apple Mac grabbed 4.6% U.S. market share in Q2 06 – July 19, 2006
IDC: Apple Mac attained 4.8% U.S. market share in Q2 06 – July 19, 2006

63 Comments

  1. This is about installed base, not market share.

    “…market share statistics for February 2007 showing Apple Macintosh share at 6.38% (4.29% for non-Intel-powered Macs and 2.09% for Intel-powered Macs)”

    If this quote were true, Apple would have had to sell lots and lots on non-Intel-powered Macs in February 2007 when in fact they no longer sell any non-Intel-powered Macs. Further, if they’re measuring unique visitors to websites then the results really don’t have anything to do with currrent sales, but past adoption rates.

    It’s still great news, but let’s not start changing the meanings of words.

  2. Please check your math …

    5.67% share to 6.22% share = 9.7 percent increase or .55 percentage point increase;
    6.22% share to 6.38% share = 2.6 percent increase or .16 percentage point increase.

  3. Davidlow said, “This is about installed base, not market share.”

    Exactly. I too am complaining about the awful use of the wrong word and concept in these reports. One can get some estimate of the market share growth using the differences from one time period w/r to another.

    Also, remember that the numbers reported are for third party resellers and do not include Apple’s online store or retail stores.

    But celebrate anyway. The news is certainly positive.

  4. Use of intel Macs more than tripled over a period when they were the only Macs being sold.It is strange that PPC Mac useage also increased. Is it that people are reluctant to expose Windows to the internet? Are more sites becoming Mac friendly?

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