When crap collides: Ford and Microsoft team up for in-vehicle operating system

“Ford Motor plans to unveil a deal with Microsoft in January that will put the software company’s technology into some of the automaker’s cars, The Wall Street Journal reported Friday, citing people familiar with the matter,” Reuters reports.

“The system, to be called Sync, includes a hands-free Bluetooth wireless system and an in-vehicle operating system that eventually will be an option for the entire Ford brand lineup, the Journal said,” Reuters reports.

Reuters reports, “Sync is designed to enable hands-free mobile-phone communication and other wireless information transfers in the car, including e-mail and music downloads, the sources told the paper.”

Full article here.

“This year, Ford’s market share will decrease by 5.4 percent on a year-over-basis, according to Edmunds.com, an online source for automotive information. By comparison, Toyota and Honda Motor Co. will gain 5.1 percent and 15.8 percent, respectively, on a year-over-year basis,” The Associated Press reports. “In the first nine months of 2006, Ford lost $7.2 billion.”

Full article here.

“Ford [also] plans to make auto jacks for Apple Computer Inc.’s iPod digital music players in more of its vehicles [in 2007],” Roger Park reports for iMedia Connection. Full article here.

MacDailyNews Note: You know, for when Ford wants its customers to have access to technology that actually works reliably.

“Bluetooth in autos is nothing new. Acura, BMW, Lexus, Lincoln and Jeep are among the manufacturers that already equip vehicles with built-in Bluetooth. Chrysler was the first in North America to offer the technology. Ford is late to the wireless party,” Jennifer LeClaire reports for ECT News Network.

Full article here.

MacDailyNews Take: Ford+Microsoft. Mediocrity is Job One.

[Thanks to MacDailyNews Reader “norm e.” for the heads up.]

Related articles:
Top Windows developer dumps Microsoft’s ‘pile of crap’ for Apple’s Mac OS X – September 12, 2006
PC World writer’s advice for Microsoft: ‘Stop making crap’ – July 27, 2006

116 Comments

  1. Ford makes some awesome cars: GT500, GT40, and their trucks are very reliable. It has been a long time since the Pinto people.

    Now for a little history lesson for you BMW snobs: The latest gen of 7 series uses embedded Microsoft software to run that horribly designed iDrive system. There is no Apple software in that thing. Jeez. Folks that plunked down 70 to 80 grand for that POS only to find out they could not reboot the car. Many people actually RETURNED that car.

    An iPod cord coming out of the glove box is hardy a huge Apple influence in a BMW.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.