The Channel Checkers: 81% recommend Apple iPod

“Our survey is now complete. We asked retailers around the world, although primarily focused on the U.S. since the Zune is not available in most overseas markets, which MP3 players were selling best, if they sold the Zune and which one they personally recommended,” The Channel Checkers report.

“The final results are as follows. 81% of respondents told us they reccomended an iPod with the 30GB or 60GB model most commonly suggested. This differs from our earlier survey suggesting that the iPod Nano and Shuffle would be the hottest iPod models. 11% of survey respondents suggested the Creative Micro Zen MP3 player, primarily because functionality was close to the iPod and Zune and was cheaper to buy. Finally, Zune was recommended by only 7% of our respondents,” The Channel Checkers report.

“On the question of was the Zune selling well or not we got more positive feedback from the channel. 40% of respondents who carried the Zune said that the product was selling well,” The Channel Checkers report. “iPod’s were recommended for many reasons including flat out better product, iTunes, more accessories, been around longer, etc. When other brands were mentioned price was the most often cited reason for a customer being steered to a non-Apple MP3 player. Creative, Sandisk, Transcend were all recommended as cheaper alternatives.”

More details in the full article here.
40% say Zune is “selling well” based on early sales, many of which took place before the Zune was panned by independent reviewers. We assume that 60% said Zune “is not selling well” in its first two weeks of availability. Regardless, it will take more than two weeks of sales to see just how “well” Zune sales are really going for Microsoft. It also depends highly on the definition of the word “well.”

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17 Comments

  1. I got a first gen shuffle and I gots me a 60 gig gen 5 ipod – and I love them.
    Today I got the wife a cute little iPod nano. For Christmas. Naturally I had to open it and load it for her. Damn thing holds pictures! And a calendar, and games, and music for cryin out loud!

    If you’ve never done so, and I had not before today, hold a nano in your hand and play with it and ask yourself if monkey boy is capable of producing something as breathtaking as the nano.

    I think not.

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