Apple Japan has posted three ‘Get a Mac’ ads for the Japan market.
Rough translations (thanks Gary H.”):
• “Mac and PC”
PC: Hello, I’m a PC
Mac: Hello, I’m Mac
PC: Oh, but you’re a PC too, aren’t you?
Mac: Yes, but everyone calls me ‘Mac’
PC: You’re on first name terms, eh? What makes you so special?
Mac: People use me at home for private stuff. I guess it’s easy to get familiar.
PC: I understand. My relationships are mostly business. But I’d like a special name, too.
Mac: Well since most of your socializing is at the office, how about “Work”?
PC: “Mac” and “Work”. Mac!!
• “Viruses”
Mac: Hi, I’m a Mac
PC: Good day, I’m a PC (Coughs. Sneezes)
Mac: Hey, are you OK?
PC: No, I’m not OK. I’ve got that virus that’s going around. Don’t get too close, it’s really bad this year.
Mac: I’ll be fine.
PC: Don’t act so tough. Last year there were 114,000 viruses for PCs going around. It was terrible.
Mac: Macs don’t have to worry about viruses.
PC: Oh, dear!
Mac: What’s up?
PC: I’m going to crash.
Mac: Will that make you feel better?
PC: I.. think.. so..
• “iLife”
Mac: Hi, I’m a Mac
PC: Good day, I’m a PC
Mac: Oh, an iPod. What’re you listening to?
PC: Eurobeat
Mac: Eurobeat?
PC: Aren’t they great, iPods? And iTunes is so easy to use. I like Podcasts too.
Mac: Macs have iLife so you can do photos and movies as easily as the iPod
PC: Really? iLife? I also have lots of cool software.
Mac: For example?
PC: Calculator!
Mac: And…?
PC: Clock!
See the ads here: http://www.apple.com/jp/getamac/ads/
Entertaining, indeed.
Great ads! Go get ’em….
Too bad about losing Justin Long for the US commericals.
Peace.
Lurker_PC-
Justin Long hasn’t left yet. He’s coming back for some Christmas commercials, but apparently will not return in the New Year.
duper – Thanks for the information. For some crazy reason I thought he was being let go (left on his own) immediately. I appreciate the info.
Peace.
Uh oh. What’s going to happen in the Japanese version of the “Network” ad? Both guys speak Japanese.
Godzilla: Uh oh. What’s going to happen in the Japanese version of the “Network” ad? Both guys speak Japanese.
Then they’ll be using an American camera. Or worse, a French-Canadian one.
hahaha, french canadian indeed..
There’s only one thing they’re good for…
Hold on, I’ll think of something…
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Wow…
I thought for a second that I messed that last post up, but now I notice that UBB code works here now! When did that start?
Read Justin Long’s own words about what has been going in in his life, and how he is using a new Mac that Apple gave him. Very candid, and in his own words on his Official site.
“I thought for a second that I messed that last post up, but now I notice that UBB code works here now! When did that start?”
A couple years ago, at least.
Try this link to read Justin Long’s comments.
Justin Long has a fan?
PC looks gay, mac looks like he wants to be American.
Actually, they both look Japanese, and Americans are generally fags.
Poor. These kinds of ads are rare in Japan. You’ve got to appeal to emotion indirectly; use celebrities targeted at certain audiences, or get Takeshi Miike to direct it and have one decapitate the other!
Hmm, (Japanese) people use me for PRIVATE stuff at home??? If the business potential of Macs is not marketed in their own ads, why bother at all? Bad copy writing I hope and nothing more
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