Apple, Telemundo & mun2 team to debut hit Latin TV content via iTunes Store

Apple, Telemundo, and mun2 today announced that popular Spanish-language television programming from Telemundo and bilingual programs from its popular Latino youth network, mun2 are now available for purchase and download on the iTunes Store. The new content features popular Telemundo programming such as “Pasión de Gavilanes,” “El Cuerpo del Deseo” and “Decisiones,” as well as mun2 reality content such as “mun2: The Immigration Special.” The shows are now available for purchase and download for just $1.99 each. More Telemundo content will be available on iTunes in the coming months.

“We’re thrilled to be iTunes’ first Hispanic TV property,” said Don Browne, President, Telemundo, in the press release. “Partnerships like these are all about our viewers and following their needs. We can offer our original content to our audience through innovative and hugely popular platforms such as iTunes, which is why we are pioneers in the Spanish-language television and digital media industries.”

“We’re delighted to work with Telemundo and mun2 to offer outstanding Latin programming on the iTunes Store,” said Eddy Cue, Apple’s vice president of iTunes, in the press release. “iTunes is the world’s most popular video download store selling over one million videos a week, and now offers over 250 TV shows from over 40 networks.”

Two of Telemundo’s most popular novelas to date, “Pasión de Gavilanes” and “El Cuerpo del Deseo” are stories about love, revenge and all the passion that comes in between, featuring stellar casts that include telenovela heartthro, Mario Cimarro, among others. A hit since its premiere in May 2005, “Decisiones” is a nightly series featuring stories based on people’s life experiences and the decisions they make to pull through them. “mun2: The Immigration Special” introduces viewers to the life of an undocumented high school student from El Salvador who lobbies legislators to help secure a future for himself and others like him.

The iTunes Store features the world’s largest catalog of online music with over 3.5 million songs and has sold a stunning 1.5 billion songs, making it the world’s most popular digital music store and the best way for Mac and PC users to legally discover, purchase, and download music and video online.

With iTunes 7, all videos purchased from the iTunes Store are downloaded in near-DVD quality at a resolution of 640×480 (up to 480, depending on the aspect ratio). Downloaded videos can be played on computers and iPods. iTunes 7 also includes new features to better organize and enjoy digital music and video, including expanded parental controls, an iTunes video playback window with on-screen controls, and the new Cover Flow view that lets you visually browse your entire video collection by cover artwork.

iTunes 7 for Mac and Windows includes the iTunes Store and is available as a free download (http://www.itunes.com). Purchase and download of content from the iTunes Store for Mac or Windows requires a valid credit card with a billing address in the country of purchase. Television shows and feature films are available in the US only, and video availability varies by country. Games are available for download in the 21 countries in which iTunes operates and play on the fifth generation iPod. New release feature films are US$14.99 each and other feature-length films are $9.99 each, television shows are $1.99 (US) per episode, music videos and short films are $1.99 each and games are $4.99 each.

13 Comments

  1. “We’re thrilled to be iTunes’ first Hispanic TV property,”

    I’m sure something got lost in the translation! Being trilingual, I can surely understand/appreciate the gaff, but what is ‘TV property’? ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  2. I had to reread that first sentence. It says “bilingual”! I was about to go download some of those shows thinking they were about another type of “bi”.

    ” width=”19″ height=”19″ alt=”red face” style=”border:0;” />

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