“Nvidia Corp. has apparently won a major design win for Apple Computer Inc.’s next-generation video iPod product line — at the expense of Broadcom Corp., according to an analyst,” Mark LaPedus reports for EE Times.
LaPedus reports, “Apple’s current video iPod line is said to use an MP3 processor from PortalPlayer Inc. and a multimedia chip from Broadcom. The chip designs have been up for grabs for the next-generation video iPod, which has been delayed and due out in the first half of 2007.”
LaPedus reports, “‘Based on our analysis, we believe Nvidia is designed into the next-generation vPod socket at the expense of Broadcom,’ said Satya Chillara, an analyst with American Technology Research Inc. (Greenwich, Conn.), in a new report.”
Full article here.
Related articles:
RUMOR: Apple’ ‘true’ video iPod unlikely to arrive in time for Christmas (forget about Wi-Fi, too) – July 14, 2006
What if it read like this?:
“Based on our analysis, we believe Windows compatibility is designed into the next-generation MacOS feature set at the expense of Microsoft.”
No no, I DESIGNED IT. And it will be out next week. Geeze. Where did they fish this story out of?
And watch Apple go right back to Broadcom once they find out who on Nvidia’s payroll blabbed to an analyst.
MW Magic Word = control
With Apple, it’s all about control. Does Nvidia want to be the next ATI? or Samsung?
This report seems to blow all rumors related to a video iPod before Christmas right out of the water.
I hate rumor sites. They are nothing more than an institutionalized ‘pump and dump’ support system.
How can an unannounced product be “delayed”? Sheesh.
thelt,
They mean it has been delayed internally. As in, Apple might have liked to have announced and shipped a product like this by now but has been unable to do so. What irritates me is that the analysts pick up on the tech stuff they don’t understand and then use this information negatively. As tho waiting to ship a finished product until everything is up to standards is a bad thing. AND delayed compared to what? What competition does this non-shipping product have? Archos? Some geeky niche product with no sales?
“which has been delayed and due out in the first half of 2007.”
– delayed according to whom. Bad writer & editor spreading FUD.
“due out in the first half of 2007.”
Which means it could be almost a year from now.
Why is this a “true” video iPod? Did you just make that up MDN?
thelt: “How can an unannounced product be “delayed”? “
thelt, it probably takes 2-3 years from the time the product idea is given a go to getting it to the stores. Many people along the line know and are working on the product – it does not have to be publicly and officially announced to be known of. And known that the product, even though not announced to you, will be delayed.
I wonder if people really live in the real world or they think that Apple formally announces the product, only start work on it after announcing it and 1-3 weeks later it magically appears in stores.
It is amazing that even though no one has announced or seen one of these devices we all still think that they are building one and then we think that it is delayed.. We are all losers
http://digg.com/apple/CONCEPT_Apple_iPod_WideScreen_Edition
Heh… Someone switched the Reality Distortion Field to reverse.
Either that, or perhaps its batteries are faulty.
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MadMac: “Why is this a “true” video iPod? Did you just make that up MDN?”
Of course.
The article only says it is the next generation of the video iPod – heck, it could be just the same size, etc of iPods that currently show videos. The article does not mention a larger type video screened iPod. MDN seems to not read the articles they post very closely.
To quote the article:
“”We believe the Nvidia chip adds 3D graphics functionality in addition to all of the existing features (such as H.264) that Broadcom supported with the existing vPod,” he said.”
3D graphics – not bigger necessarily bigger screen like MDNs “true” video iPod….whatever that is.
“Based on our analysis, we believe Nvidia is designed into the next-generation vPod socket at the expense of Broadcom”
This is an alalysts term to appear legitimate.
But let us translate…
“Based on the rumors we’ve heard, we believe Nvidia has been designed into the next-gen. vPodsocket at the expense of Broadcom.”
I am both unannounced and delayed.
MadMac: “Why is this a “true” video iPod? Did you just make that up MDN?”
I’ve been hearing that phrase since the video iPod came out, and I have yet to understand it. Is there some feature or format that we’re not getting now?
progeny- MDN makes numerous remarks that are not thought through-they just sound “cool”, has no clue what it is talking about, but figures if they repeat them enough they can quote themselves later to make it look legtimate.