Analyst: Apple’s new MacBook costs a bit more than iBook, but will sell strongly

Apple “is offering three versions of the new MacBook, all of which contain a 13-inch display. A white version is available with either a 1.83 gigahertz (GHz) processor or a 2.0 GHz processor, while another 2.0 GHz version is available in black. The new MacBooks are about one-inch thin, which Apple said is 20 percent thinner than its previous versions. The company claims the MacBooks are up to five times faster than the iBook,” Amanda Cantrell reports for CNNMoney.

“Piper Jaffray analyst Gene Munster noted that the new MacBook costs 10 percent more than its predecessor, the iBook, a change he had not anticipated. ‘Apple’s view on pricing is to gain the most market share at optimal profitability,’ Munster wrote in a note to clients. Munster said it appears the MacBook will sell strongly in the June quarter, as it appears Apple built up a supply before announcing the new computer,” Cantrell reports. “He said the New York City Apple store said it had ‘a fair amount’ of MacBooks for sale Tuesday, and that another store had “a few” that came in Monday night — about eight weeks earlier in the product cycle than when stores received the MacBook Pro, Munster noted.”

Cantrell reports, “Apple also announced it has increased processor speeds on both models of the 15-inch MacBook Pro, which it launched in February, at no additional cost. The $2,499 model now includes a 2.16 GHz Intel Core Duo processor, up from 2.0 GHz, and the $1,999 model now includes a 2.0 GHz Intel Core Duo processor, up from 1.83 GHz.”

Full article here.

MacDailyNews Take: We think that some people will be surprised at how well Apple does with the new MacBook, especially the black MacBooks that retails for US$150 more than an identically configured white MacBook. We believe that many will choose pay that extra $150 for the black MacBook.

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Related articles:
Close-up Apple MacBook photos (keyboard, glossy screen, and more) – May 16, 2006
Apple debuts new 13.3-inch widescreen MacBook; replaces both iBook and 12-inch PowerBook – May 16, 2006
Analyst: Apple Macs cost less than most people think – May 16, 2006
Apple quietly boosts MacBook Pro speeds – May 16, 2006


  1. Hmmmmm
    [I agree. I mean, who would buy iPod mini when you can buy iPod with 5 times the storage for just $50 more.]

    I would and did because I didn’t need the 5x storage but really needed a smaller and lighter device when running or working out. The 5x storage also didn’t appeal to me since I wasn’t trying to put my whole collection on the iPod(500gb of music). I probably would have bought the shuffle had it been available at that time for the same reasons; i rarely look at the screen even when working out.

  2. black is hot, but what about standing out? everything is black these days! I guess this is what is best, because apple is always about giving the customer what they want, and I know black will sell well, especially with the idea of status.

  3. What the hell are you talking about? why would the colour of the case have any effect on how heat dissipates through? it’s the type of molecular bonding that affects stuff like that and they’re both made from the same plastic so it’d make no difference. Maaaaybe you’re referring to the fact that black objects absorb more energy from light because they don’t reflect it, but that’s not the same type of heat as is produced by the processor

  4. Suicidal Gingerbread Man –

    You are confusing the issue of “color” with retaining heat. There is no correllation. White and light colors _reflect_ light, and since light is engery, it reflects the energy too. Black/dark colors absorb light energy, so they get hotter faster. White also absorbs light energy, just less than black, but colors do nothing to retain or disburse heat.

  5. I have not seen these models in person, but from the photos, the black does NOT look to me like a DELL laptop.

    The black is slick and polished…looks like a large black iPod. I think the back to school crowd will enjoy toating that MacBook around.

    Plus, the dark edges on the screen would make full screen video watching more enjoyable.

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