The Joy of Tech has a unique suggestion for Apple’s new “Get a Mac” advertising campaign.
In addition, their “JoyPoll” asks:
What best personifies “Mac” to you?
• A hipster in jeans and a hoodie.
• An artsy dreamer with his head in the clouds.
• An intelligent, hot babe who helps you get stuff done.
• An arrogant metrosexual.
• A nice guy driving his family around in a minivan.
• An overpriced and lazy man-whore, with too much make-up on.
• All of the above.
See the comic and vote in the poll here.
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How about a guy with no life that hits refresh 100 times a day for the latest article on MDN? That’s me.
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…which would explain why I was first this time!
How about the PeeCee guys got full of posters pasted over his whole body only his eyes can bee seen, and the Mac guy is free and clean.
Wat do ya think?
This is MY IDEA. Copy right now.
All of the above: The Mac appeals to all ages, genders and markets.
Oh definitely the hot babe one….
They forgot “asshat” as a choice in their poll. Glaring omission.
It’s not who Macs appeal to, it’s what type of person you think would embody a Mac were a Mac a person. Personally I think my Macs are female hence they have female names. Sydney (Bristow) and Veronica (Mars) so far and am toying with Lisa (Miller) for my new iMac.
Of course ideally the PC would have been some old bloated shell of a human being covered in open sores and carrying any number of infections but then the advert would have been uncomfortable to watch.
A Lexus (Mac) vs a Ford Escort (PC). Both work but which one would you rather drive (Especcially if the Lexus had a hot babe and an iPod connection and the Escort had your old aunt).
Brrrrrrrrrr….
There are much worse things to be hooked on than Apple. Microsoft for example..
Anyone got a link to HD versions of the TV ads?
Bah, this has nothing to do with cars. People always comparing Apples to Luxury vehicles. Sure the Lexxus may have more bells and whistles, but the escort uses less gas, and has better fuel economy. In the end you could be driving more and have more money in your pocket, or crying because gas prices are tearing a hole in your pocket. I really don’t see the comparison, because both fill a niche. Apple and Microsoft both make operating systems that compete for the same niche, and I guarantee that you may pay more for OSX and Apple, but this is a case where you are actually getting more than you pay for…
Heidi Fleiss. Or whatever her name was.
What about Alex Comfort’s “Joy of Sex”?
I imagine:
Austin Powers and the Kama Sutra…
Giligan and Mary Ann
Bill and Melinda
The Olsen Twins (use your own imagination)
Until now I hadn’t realized the Joy of Tech was written by 15 year old boys.
Actually, Nitrozac, one of the two “Joy of Tech” writers/artists, is a woman.
MW = herself (How does it know?)
I will soon be switching from a PC to a Mac. The reason I am switching is the amount of maintenance necessary on the PC. So I would say that the PC is the super high maintenance babe that is great “if” you have everything just right and a nightmare if not. The mac is the normal girl. And we don’t need the “normal” girl to be all alternative or trendy, just normal. Like jeans and a nice shirt, nothing fancy.
The PC would be decked out to the nines but goes crazy if one thing is wrong.