“Apple’s mysterious summons to Cupertino tomorrow has the rumor mill watching the maker of Macs and iPods closely. The smart money is on movies,” Owen Thomas writes for Business 2.0. “Apple has issued a vaguely worded invitation to reporters and analysts, to ‘come see some fun new products’ at Apple’s Cupertino headquarters on Tuesday, February 28. And, not surprisingly, the missive has kicked up a whirlwind of rumors What could Apple CEO Steve Jobs have up his sleeve this time? The Apple rumor mill has been wrong before, but it is a reliable indicator of the products people are hoping for. And right now, the rumors center around movies.”
Thomas writes, “Here’s how Apple might go Hollywood on Tuesday: a true video iPod, an Intel Mac mini, a widescreen iBook, [and/or] an iTunes Movie Store… Summoning Silicon Valley’s press corps down to Cupertino on short notice is a dramatic gesture suggesting that Jobs is preparing to make a big statement. With next-generation video as hot as it is right now, this would be a prime time for him seize the spotlight.”
Full article here.
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Apple to hold special media event tomorrow – February 27, 2006