“Apple Computer will likely run into shortages of its first Intel-based laptop when the machine debuts next month, company executives said as they laid out the Mac contribution to its most profitable quarter ever,” Gregg Keizer reports for TechWeb. “‘We may not be able to meet the demand on the MacBook Pro,’ said Tim Cook, Apple’s chief operating officer, in a telephone briefing to analysts and reporters. ‘The limited number of weeks to ship [the MacBook Pro] in the second quarter, and the very strong response we’ve gotten means we may not be able to meet demand.'”
“‘Shortages like this are one of the effects of Apple keeping announcements quiet,’ said Joe Wilcox, an analyst with JupiterResearch. ‘Many companies will begin moving product through the channel before an announcement. Sometimes you’ll even see Microsoft software on store shelves before it’s announced.’ But Apple, which historically keeps new product news close to its vest, doesn’t have the luxury of pre-stocking the channel,” Keizer reports. “‘The more people who know about it, the more chance there is of the secret getting out,’ said Wilcox. There’s another issue here, though, Wilcox continued: the fact that the new Apple laptop relies on a just-released Intel processor. ‘It’s more than just Apple secrecy this time. There are a number of Core Duo notebooks that have been announced that aren’t available,’ he said.”
Full article here.
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Live coverage of Apple’s Q1 – 2006 financial results conference call – January 18, 2006