UBS: Apple to unveil Intel-based Mac mini in January; AAPL share price target raised to $74

“Benjamin A. Reitzes of UBS Investment Research raised his price target and earnings estimates for Apple Computer and maintained a ‘buy’ rating on the company after checks revealed strong sales of the new video iPod and iMac G5,” Maya Roney reports for Forbes.

“The analyst said Apple would introduce more video content and digital entertainment offerings at Macworld in January, helping to drive shares. Checks also indicate that the company may be ready to launch lower-end Intel-based Macs earlier than its original June 2006 target, with the possibility of an Intel-based Mac mini at Macworld,” Roney reports. “He raised the price target to $74 from $65.”

Full article here.

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RUMOR: Apple’s Intel-based Macs coming in first quarter 2006 – November 04, 2005


  1. there is no reason why I can’t keep low-end machines/laptops Intel based, and the super power machines stay PowerPC.

    and if things have gone really well with the switch of OS X to run on both processors, the Mac mini is the perfect machine to switch first, with little to no 3rd party software ready – because the mini is all about the built-in apps and iLife. Period.

  2. “Emporer Gates, they’re releasing the new MacMini ahead of schedule”.

    “Darth Balmer, what shall I do with you. You don’t have the slightest clue, do you?”

    “No my lord but I have many spies in the rebel Apple Alliance. They can’t beat Windows, we’re far too powerful for them now”.

    “Gooood, now leave me so I can continue testing my new secret weapon for infecting Macs from Xbox and iPod connections”.

  3. Ampar,

    I’m inclined to agree with you that that would be a killer marketing move, it just doesn’t jibe with Apple’s strategy to date. They sell things they think they can make a profit on.

    A nice outcome would be if they received such a huge price break on the Intel chipsets and other components (due to those components being commoditized for x86), that they actually could produce a Mac mini for $299, and still make a profit.

    OT: Rumors of a release of a PB 15 first, and perhaps discontinuation of the 12″?

    Something reminds me of the way rumour sites covered that the new iPod mini would feature a new color screen, but missed the fact that the iPod mini was being replaced by a whole new product line.

    So I suspect there will be a significant realignment of their protable product line.

    A new ultraportable class?

    Somewhat bigger more consumer/student oriented iBooks, in personalized colors and maybe more on the appearance front.

    !5, 17, 19 inch PowerBook series, maybe not that much smaller than the current series, because…

    The zillions of ports are limit to how thin you can make a full-featured laptop.

    USB2 is pretty nice in this regard, but ethernet?

    Maybe we’re headed for a USB2 (or 3) future with thinner powered connectors for slimmer devices.

    And perhaps I should stop rambling now…

  4. I’ve been predicting a January MW announcement with a late January ship date since the move to Intel announcement last June. All you had to do is listen to SJ’s very carefully chosen WWDC words to know there was no way it was going to take a year. He was merely giving himself a roomy safety net, with perhaps a dash of indirection to stave off any Osborne myth effect.

    I agree, though, that it would be best to stay dual platform, keeping PPC for the high-end Macs. That’s the part of the announcement which didn’t make any sense to me (i.e. a complete transition to Intel). I suspect politics may have played into that. If so, it would be easy enough to just keep the PPC around longer and let the market decide its fate in the Mac lineup. Why stop building ’em if the customer still wants them?

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