“Although visitor figures to the Australian iTunes music store, which opened for business two weeks ago, will not be known for two weeks, traffic levels to American and British iTunes sites suggest Apple could be on target to be the No. 1 music download site soon,” Julian Lee reports for The Age. “In September, ninemsn and BigPond recorded 192,000 and 178,000 unique visitors respectively, says Nielsen Net Ratings. In the same month, 305,000 Australians visited overseas iTunes sites, either to download iTunes software, free podcasts and sample songs or, for those with the appropriate credit cards, to buy and download songs to iPods.”
“Apple is not saying how many people have visited the site or downloaded music but senior executives pointed to the success of other markets; four days after the launch of the Japanese site in August, Apple recorded a million downloads – more than twice the usual monthly volume for the entire industry. None of the [other] music download sites reveal the volume of downloads but more than 600 million songs have been downloaded to iTunes sites globally,” Lee reports.
Full article here.
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