BusinessWeek: Movie studios need to smarten up and let Apple sell their movies – or be left behind

“As the record labels learned too late, digital downloads are here to stay. Now it’s the studios’ turn to smarten up — or be left behind,” Ronald Grover writes for BusinessWeek. “Any movie mogul worth his private screening room knows that film downloads are next on [Apple CEO Steve Jobs’] to-do list. For months now, the Apple crew has been making the rounds trying to convince Hollywood execs to license their pictures. No luck yet, but the bearded visionary is nothing is not persistent.”

Grover writes, “So, wake up, Hollywood. What are you waiting for? Either let Jobs have your movies or — and this is a novel idea for any entertainment mogul — beat him to the punch with your own efficient, cost-effective way for consumers to get flicks off the Web… Hey movie moguls, you better act now, before you find yourselves singing the same iTune as the music business.”

Full article here.

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