Apple invites media to special event for unveiling of ‘Apple’s latest pro innovations’ on October 19

Apple has invited the media to a special event, the third to be held in a month’s time, to be held in New York City on October 19th.

In the email invitation, Apple requests that invited members of the media join them as “we unveil Apple’s latest pro innovations.”

Apple Insider has more info here.

“MacNN sources have confirmed that the event will be used to introduce the last PowerPC-based PowerBook G4 lineup with new high resolution displays and other improvements. Other reports also suggest the event will bring a photography-related announcement as well as updated Power Mac G5 systems using IBM’s dual-core PowerPC chips, although the (unconfirmed) details are scarce,” MacNN reports.

Full article here.

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Keep ’em coming! If Apple’s not yet tired, then we’re not tired either!

Related articles:
RUMOR: Apple to debut new PowerBooks, Power Macs this month – October 14, 2005

61 Comments

  1. Hmmm… just curios, why didn’t they all do it in one go. Isn’t it waste of money of renting the venue and other expenses?

    Anyway, I love it. I love to hear Apple keep introducing more innovative stuffs.

    What else would they introduced this time? They’ve already upgraded Apple mini, iMac, iPod mini, iPod. So it must be G5 tower, G4 Powerbook & G4 iBook or even iPod shuffle? OR……. A BRAND NEW DEVICE?????

    Bravo, Apple!!!

  2. Loooong wait for ShortHorn,

    You’re kidding, right? Each one of these generates millions of dollars in free publicity that lasts for weeks. Do three separate events, get 3X the free publicity. The only minor issue is that they have to cram this last one up against the previous one a bit too close because holiday shopping season is approaching fast! The vid iPod, iTunes 6, Disney negotiations, and/or the iMac G5 must’ve delayed the last one. 2-3 weeks apart for each media event would’ve been optimal. Still, this’ll work just fine.

  3. Apple DOES have a plan and it would appear that they’re really solidifying the division between Pro (PowerMac, PowerBook, XServe) and Consumer/Media lines (iPod, iTunes, iMac, iLife, Mac mini, etc.). So, it makes perfect sense to divide the rollouts and presentations, since the products and their audiences are quite different. It also keeps the buzz in the press going, which these days seems to be only good for Apple. >knock wood<

    I’m thrilled to hear about the next event!
    Whatever they do to upgrade the 15″ PowerBook will be just fine by me, since I’m still running a 1ghz Ti Book and desperately want/need new iron!!! Add a couple of 1GB RAM sticks and I’ll be one happy bastid!

    There is NO WAY Intel PowerBooks will be released at this point in time. IF for no other reason than exactly what software aside from a few games and Mactel beta applications. I will wait for Rev. B or C of Intel PowerBooks before taking the plunge. Hopefully by then the hardware bugs will be ironed out and applications, utilities and games will be available aplenty… AND running smoothly.

  4. Apple DOES have a plan and it would appear that they’re really solidifying the division between Pro (PowerMac, PowerBook, XServe) and Consumer/Media lines (iPod, iTunes, iMac, iLife, Mac mini, etc.). So, it makes perfect sense to divide the rollouts and presentations, since the products and their audiences are quite different. It also keeps the buzz in the press going, which these days seems to be only good for Apple. >knock wood<

    I’m thrilled to hear about the next event!
    Whatever they do to upgrade the 15″ PowerBook will be just fine by me, since I’m still running a 1ghz Ti Book and desperately want/need new iron!!! Add a couple of 1GB RAM sticks and I’ll be one happy bastid!

    There is NO WAY Intel PowerBooks will be released at this point in time. IF for no other reason than exactly what software aside from a few games and Mactel beta applications. I will wait for Rev. B or C of Intel PowerBooks before taking the plunge. Hopefully by then the hardware bugs will be ironed out and applications, utilities and games will be available aplenty… AND running smoothly.

  5. Apple DOES have a plan and it would appear that they’re really solidifying the division between Pro (PowerMac, PowerBook, XServe) and Consumer/Media lines (iPod, iTunes, iMac, iLife, Mac mini, etc.). So, it makes perfect sense to divide the rollouts and presentations, since the products and their audiences are quite different. It also keeps the buzz in the press going, which these days seems to be only good for Apple. >knock wood<

    I’m thrilled to hear about the next event!
    Whatever they do to upgrade the 15″ PowerBook will be just fine by me, since I’m still running a 1ghz Ti Book and desperately want/need new iron!!! Add a couple of 1GB RAM sticks and I’ll be one happy bastid!

    There is NO WAY Intel PowerBooks will be released at this point in time. IF for no other reason than exactly what software aside from a few games and Mactel beta applications. I will wait for Rev. B or C of Intel PowerBooks before taking the plunge. Hopefully by then the hardware bugs will be ironed out and applications, utilities and games will be available aplenty… AND running smoothly.

  6. This one’s easy: new PowerMacs and PowerBooks. I am not sure what processors they will use but the PowerMacs will surely have the PCI Express graphics cards that are featured in the new iMac and also Mighty Mouse as standard. Will the Displays also be updated to feature a built-in iSight? If Apple is going to continue selling displays that are more expensive than the competition they will have to include extras like that.

    Speaking of built-in iSight, maybe that will be a feature of the new PowerBooks. The G4 seems to have hit a wall so new features like HD screens and iSight will have to be included to justify the price. I am not holding my breath for a major architectural change in the laptops but I do hope for new screens, particularly for the smallest model… and back-lit keyboard as standard for all PowerBooks.

  7. It will be the obvious stuff..new powerbooks, new G5 towers (the high end machine will be a mind blower…with TWO DUAL CORE chips…talk about crushingly fast…it’s the end of the progress bar as we know it). But it will also very likely see
    The new version of Pages
    The new version of Keynote
    Some kind of a Photoshop Elements killer…Much in the same way that Pages is going to become a Pagemaker replacement (entry level and intermediate print design tool)…Apple has made it clear they intend to compete with Adobe at certain levels. Final Cut Express and Pro are Premiere killers, and Pages has the potential to be quite a slick application. It’s quite likely we will see the debut of the long rumored Asteroid (the hints are all over the Garage Band software)…which is a breakout box for use by both amateurs and pros depending on how it is configured. I could see it working with SoundTrack Pro, Garage Band and even Logic…

  8. First, for those of you screaming “Intel”, forget it. “Next year” means next year. Also, Mac OS X/86 is still being seeded to developers–not ready for Prime Time. Also, Apple told developers next year. To suddenly come out with an Intel machine now would be stupid–most developers won’t even start on the Intel port until next year, so there would be no Intel software from third parties.

    Also, as has been said over and over and over, Apple is interested in the watt/performance ratio of Intel’s Next Generation chips–not the current chips.

    Also, the Pro market is less concerned about Christmas. Apple probably wants to have the machines out before the end of the year, though, to take care of “left-over” money in corporate budgets.

    My prediction for the PowerMac G5:

    Since the iMac G5 is using PCI-Express, I imagine the PowerMac G5 will drop AGP for PCI-Express as well. You’ll also see a Radeon X800 or X850 XT graphics card standard.

    I’m not sure IBM is producing the PowerPC 970MP. I know they’ve announced it, but I’m not sure it’s actually available. And even if it’s available, there is a question of quantity. Nobody knows what the yields are like and it’s all hush-hush.

    But, if we assume that the chip is available, I think Apple will keep the clock speed the same on the low-end. So I think you’ll see a single 970MP running at 2.0 and 2.3 GHz. The Front-side bus may be clocked up to 1:1 in order to adequately feed both cores.

    The high end will sport dual 970MPs running at 2.5GHz.

    This assumes that supplies of the PowerPC 970MP will be “constrained” due to the fact that IBM’s fabs must be pretty darn busy pumping out CPUs for Microsoft’s Xbox and Sony’s PlayStation 3 as well as any yield issues there might be.

    I think you’ll see the whole line go to dual 970MPs in June of next year because of the constraint. In early 2007, you’ll either see the first of the Intel PowerMacs or, potentially, a speed bump to 3GHz at the high-end with the Intel PowerMacs in mid-late 2007.

    As an aside, one entertaining issue with the PowerMacs is that people who buy PowerMacs want speeeeeeeed. They’re not as concerned with watts per performance, except for having to run the loud fans. Thus, Apple has to be careful how far they jump into PowerPC because this creates a higher bar for Intel to exceed. After all, let’s say that that Apple jumps on a mythical 3GHz 970MP in January 2007. They then have to wait for Intel to come up with a CPU which at least meets that performance because, otherwise, people are gonna be kind of torqued if they buy a PowerMac which is slower than the one it’s replacing.

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