“Apple Computer Inc. must be singing the blues after discovering its Japanese iTunes Web site sold albums last week for just 50 yen each. The cost was a fraction of the intended 1,500-yen price, sources said,” Hiraku Toda reports for The Asahi Shimbun.
“While the company has declined to comment on the matter, the sources said the low price at the iTunes Music Store was likely a mistake,” Toda reports. “The bargain was available last Thursday from the early morning to late afternoon, when it was possible to download Toshiba EMI Ltd. albums at 50 yen each. Dozens of albums, including those by rock group RC Succession and singer Saori Yuki, sold at the price.”
Full article here.
Apple wants to avoid these pricing mistakes since, as stated in the full article, “a music download service never runs out of stock and potential losses… could expand without limit.” This one seems to be a one-time error that ran for a few hours one day last week and was quickly corrected. Great deal for those that got it!
Apple’s Japan iTunes Music Store sells one million songs in first four days – August 07, 2005
Apple’s iTunes Music Store offers Japan’s largest library; Napster plans April 2006 launch in Japan – August 04, 2005
Apple launches iTunes Music Store in Japan – August 03, 2005