“South Korea’s Samsung Electronics will roll out six new models in the MP3 music player market in the second half of 2005 and plans up to 10 more next year in a bid to catch up with leader Apple Computer, an official said on Thursday. Samsung Electronics, the world’s most valuable technology firm outside of the United States, introduced six new additions to its eight-model range of Yepp players in the first six months, in an effort to treble its annual sales to more than 5 million units,” Reuters reports. “But the target is still a sixth of the expected 2005 sales of rival Apple’s iPod player… Samsung and big Asian brands Sony and Creative Technology, as well as PC heavyweights Dell and Gateway have their sights set on Apple’s dominant position.”
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