Intel’s built-in virtualization tech could be one way to run Windows on Intel-based Apple Macs

“Apple won’t stand in the way of people who want to run Windows on its forthcoming Intel-processor Macs. But whether or not users will be able to run Windows directly on the machines is still a mystery,” John G. Spooner writes for eWeek. “Apple Computer Inc. last week announced plans to begin selling computers based on Intel Corp. processors by June 2006.”

Spooner writes, “While Apple developers initially looked upon Apple’s choice to move to Intel processors with mixed feelings, the ability of the new Macs to also run Windows—a practice long since adopted by some Mac users who run virtualization software such as Microsoft Virtual PC—may be the fulcrum for the company to gain some new customers, ranging from computer enthusiasts to businesses.”

“So far Apple hasn’t discouraged the idea of running Windows on its forthcoming Intel gear. Meanwhile, Microsoft, sources familiar with the company’s plans said, is considering how and whether to support Windows on the forthcoming Apple hardware as well,” Spooner writes. “Although it has no plans to license its OS X to other PC makers, such as Dell Inc., Apple will not prevent Windows and applications that run on the operating system from working on its future Intel-based Macs, company executives said.”

“Even if full hardware support isn’t offered, there’s a fallback position for more enterprising Mactel owners. Virtualization technology built into Intel chips—desktop Pentium 4 chips will sport built-in virtualization this year and the Pentium Ms will gain it next—will allow the machines to be partitioned to run numerous different types of software at the same time. Thus, there is no reason the machines couldn’t run Windows or Linux and all of the associated applications on top of Mac OS X,” Spooner reports. “‘In theory, you could run Windows on top of Mac OS, which is how it works on Mac today with Virtual PC,’ said Dean McCarron, analyst with Mercury Research. ‘The difference is, with hardware virtualization, you’d be running at almost full speed. By and large you’d end up with a full-speed virtual system.'”

Full article here.

MacDailyNews Take: Let’s face it, Windows-only users have no idea what they’re missing and most are not inclined to do a several hundred dollar “test” to see if they really like Mac OS X… Imagine if they could feel “safe” in buying a Mac that can run their Windows that also happens to let them run Mac OS X. And we all know what happens once someone really gives Mac OS X a try — Windows quickly falls by the wayside. – SteveJack, June 10, 2005

Related MacDailyNews articles:
If Intel-based Macs can run Mac OS X and Windows, buying a Mac will be a no-brainer – June 15, 2005
Apple could use Trusted Platform Module chip to keep Mac OS X off non-Macs – June 14, 2005
Intel-based Macs running both Mac OS X and Windows will be good for Apple – June 10, 2005
Why buy a Dell when Apple ‘Macintel’ computers will run both Mac OS X and Windows? – June 08, 2005
Microsoft and Dell must have a lot of bricks lying around today – June 07, 2005

32 Comments

  1. yes, it is looking better, just as I told some of you on day one.

    As things stand, the only way you could be against it is if Apple does not hold hardware standards up where they need to be.

    And bigger yet, the only was I could be against it is if, deep down, I believed the OSX could not really compete against Windows.

    We know it can, why are some of you scared?

  2. This is step two in gaining marketshare. Step one was to build an OS and surrounding apps (iLife) that blows the doors off of Windows. Step 3 will be licensing OS X. The war has begun. The troops are marching. Microsoft better start working their asses off.

  3. The coup de grace would be for Apple to actually build an Office-killer. Now THAT would be a trick. I doubt anyone could do it, but you can never count Apple out…

  4. Virtualization looks to be exciting technology. It will lower the psychological barrier to entry for millions of potential Switchers, who know will have a Mac that can run all their familiar Windows app at full speed. But I’m sure once they begin using OS X, they will leave Windows behind very, very quickly.

    Still, Apple needs to play the cards right. The danger with virtualization is that developers will wrongly think they no longer need to develop apps for OS X since “Macs can run Windows anyway.”

    This gets especially dangerous if virutalization technology would allow apps to run in their own app spaces, without needing to run in a separate Windows “box” like VirtualPC. For example, you can run X11 UNIX apps in OS X in “rootless” mode, meaning you don’t need a separate window that displays the X11 desktop and environment for your apps.

    It would be relatively trivial to have Excel, for example, launch with its XP-style windows, menus, and palettes and the user never has to interface with Windows itself. At that point, developers could reason there’s no need to produce a OS X native version of their apps.

    Apple needs to make sure that developers get the Universal Binary religion. Developers need to understand that developing in OS X is leaps and bounds more productive, and that OS X native apps will perform much, much better than Windows native apps. And customers have to keep buying Mac versions and keep demanding developers continue to produce robust Mac versions.

  5. theloniousMac: I couldn’t agree louder.

    I have been scratching my head wondering why anyone finds this to be such an attractive scenario. “Two for the price of one” blah, blah, blah.

    Less than a tenth of one percent of all breathing humanoids who can pronounce “Apple” give a damn.

    This “feature” wouldn’t grow marketshare, it would reduce it. Furthermore, it makes as much sense for Apple as the idea of Pepsi offering Diet Coke.

    Please, can we ignore the dimwits who publish articles fawning over this stupidity? Thank you in advance.

  6. Knowing Steve Jobs (that sounds presumptuous, doesn’t it?), I doubt he’ll even let Intel put their logo on his machines, much less run their little soundbite over is commercials.

  7. I HAVE to run some windows only apps sometimes. I am psyched this is probably gonna be possible and am hoping I can use it as leverage to get my company to foot the bill for a new laptop – this will still be a long shot but one with much more of a chance of success because of the move to intel.

  8. How can virtualisation possibly be a bad thing? There are times when in order to get something done one has no choice but to run Windows. It may not be all that often but it doesn’t change the fact that the situation occurs.

    For example there is no Mac OS option for getting maps into a Garmin GPS as Garmin choses not to produce a native app. Would I complain if all of a sudden I could run Garmin’s Windows-only app on my MacTel without having to invest in VPC (which doesn’t do the job for some GPS units)? Of course not.

    The banks we deal with out here in the boonies want us to submit employee direct pay files that are generated using bank-supplied software that only runs under DOS. Fixed asset management software for Mac OS X sucks but MYOB’s app only runs under Windows. Would I like to get rid of the sole PC in the corner of the office that is used to run obscure Windows-only apps?

    What blows me away is how a bunch of negative twats (theolonius mac and informed) seem to have decided what the “rest of us” want and need to do.

    There have been solutions to the need to run Windows on a Mac almost from the beginning. I can remember a box that we used to sell from a company called Dayna which latched on to the side of a 512K or Plus which provided an x86 processor and a 5.25″ drive.

    Apple themselves used to put cards into certain Performa models and bundled Windows with the units for gods sake. And then of course there was SoftWindows and VPC.

    So if it happens great. Consider it a bonus. And stop whinging.

    Magic word “trying” as in just trying to get my job done.

  9. Question, if the new machines allow you to run windows apps at almost the same speed as if they were on OSX, what makes developers want to write for the Mac platform? Will all future software be written solely for PC’s and we’ll have to port it in?

    Also, isn’t Longshot supposed to require all new software? Several years ago I read that it would be built completely different from Windows, be more secure, and would not utilize or run any of the pre Longhorn software. Does anyone know if that is still true?

  10. Virtualization could be critical in maintaining current mac users who NEED to run certain windows progs that have no viable mac counterpart. For example, the only viable general-purpose stats software for mac is SPSS, and their mac version typically lags 1-2 versions (1-2yrs) behind the windows version. Worse, many very useful specialty stats software (including freeware) is windows-only. I currently cope with “old” spss versions, virtualpc, and borrowed dell boxes (when virtualpc is too slow), but fast virtualization would solidify my mac loyalty by making me less vulnerable to the vagaries of special-purpose windows software that will NEVER have mac versions. For similar reasons, fast virtualization would remove a major obstacle for potential switchers. Windows-free would be nice but is not a professional option for many of us — for the foreseeable future, fast virtualization is critical.

  11. Allowing Mac’s to run Windows will not kill native software development for the Mac OS. Apps are written today for both platforms for specific reasons. The Mac OS is far more feature rich than windows will ever be and developers will continue to take advantage of those features.

    For one, how do you suppose MS (for example) would integrate the OS X Address book for use with a Windows spawned MS Word. Variables would have to be passed between the two OS’s. It’s too messy. You may be thinking .. well MS will want you to use the Windows Address Book or Outlook. Which anyone in their right mind that bought a Mac would know to not even go there because of window’s virus issues.

    How would windows spawned programs integrate with the iApp’s or take advantage of core audio and video in OS X?

    To Donnie who thinks IT professionals will never let Mac’s take over…. think different. More and more IT professionals are choosing PowerBooks as their laptop of choice. I am an IT professional and im on a crusade to convert my windows loving corporate offices one at a time to OS X, and OS X Server. I’ve also started developing database software that is cross platform for them to make the transition easier for them. One down nine to go…

    To the people who can’t imagine in their right mind why someone would want to run windows on a Mac, its ok to climb out of your Apple utopia and visit the rest of the world. There are millions of custom apps that will never see XCode.

    For companies that are spending time and money removing spyware, adware, malware, and viruses on a daily basis, the ability to run custom Windows apps on a Mac is priceless. A switch would never take place if they have to throw away the task specific custom software they just purchased last year for $300,000.

  12. I wager a fair number of pounds that you wouldn’t know what a “twat” was if it was sitting on your face.

    I’m not in a Mac utopia, but the argument that Apple used to bundle a PC card in certain Performa models proves my point. Look how far that strategy got Apple (while Jobs was elsewhere, truly innovating).

    Why is it that no one seems to remembers the plug being pulled from Mac clones? Why is it no one remembers all the LaserWriters, scanners, and even digital cameras that Apple used to sell? While Apple was trying to be all things to all people, the company floundered and suffered numerous losing quarters.

    Openly endorsing and allowing your competitor’s product to run on your machine is a bad idea. Any way you slice it.

    It may be convenient to a few users. But, it is a horrible business strategy. Especially during a major hardware transition.

    That’s not “negative,” FijiBoy, that’s being smart.

  13. Thelonius Mac, Informed and all the other nay-sayers:

    Ignoring the marketing ramifications (and I can honestly say i know dozens of widoze lusers who definately try out a mac in this fashion), dual boot/virtualisation would be a boon to all of us that have to run windblows-only software.
    I had to get a second (Wintel) laptop specifically to run a couple of vertical market apps, not availale for my PowerBook/Mac (and not suitable for VirtualPC as they rely on hardware 3D acceleration for medical imaging). I have to shower every time after using the darn thing.
    Now if i could everything on the same laptop… And i don’t think i’m alone.

  14. Informed:

    “Please, can we ignore the dimwits who publish articles fawning over this stupidity?”

    AND

    “That’s not “negative,” FijiBoy, that’s being smart.”

    BLAH BLAH BLAH…

    He/she continues with his air of superiority over all others. He is “informed”, he is being “smart”, and other people act/think stupidly.

    He/she continues to ASSUME (which apparently is a silly thing to do) that being one of those “Less than a tenth of one percent of all breathing humanoids who can pronounce “Apple”” he knows what is best over all others.

    Informed also asks: “Why is it no one remembers all the LaserWriters, scanners, and even digital cameras that Apple used to sell? While Apple was trying to be all things to all people, the company floundered and suffered numerous losing quarters.”

    Actually I have been “informed” that the LaserWriters were launched practically WITH the Mac, and it was the LaserWriter that propelled the Mac platform forward, particularly in creative/publishing business (some go as far as stating that the Mac, LaserWriter (first Postscript printer, c/o Adobe) and the launch of PageMaker for Macintosh basically “created” desktop publishing)

    So Apple were pissing around with Scanners and Cameras when they were floundering, and when Jobs wasn’t there they launched some crap products according to “informed”…. mighty insightful stuff there!

    Apart from the fact that MORE than 99.9% of all breathing humanoids who can pronounce “Apple” knew that, it is actually totally IRRELEVANT to what is happening NOW.

    Apple will STILL be focussing on their KEY products, Mac OS X and Mac hardware (and digital lifestyle products). The ability to run Windows is “by product” of the Intel move, and it DOES have the potential to attract people to the platform.

    I also wonder if the people nay saying the relevance of this information have EVER championed the fact that a UNIX command line is available with OS X.

    Fact is an infinitesimal amount of people who use PC’s on the planet would want to run a UNIX command line, even less know how to do so.

    As such if this was such a value add for OS X, then being able to run Windows on the Mac as well is even MORE attractive to even MORE people.

    “informed” is probably just not liking the fact that his/her superiority complex is being threatened by the likely influx of people that will use OS X and an Apple Mac in the next few years.

    He/she originally threatened to abandon Apple as a result of the Intel processor change – I predicted he/she will still be here for years bitching and moaning about the whole thing, whilst still using a Mac (two weeks down and counting!)

    “informed” also wrote: “Just when I could truly brag-up Apple, they shoot themselves in the foot and embrace 32-bit, backwards technology.” (

    AND

    “That means the first MacTels will have all the memory addressing limitations of 32bit”

    He also went on to “inform” me that: “Luke: You are way out of your league here. You are fact-devoid and belligerent to people who are laughing at your ignorance.”

    AND

    “You really ought to keep quiet when you don’t have the slightest idea what you’re talking about.”

    AND

    “So yes, you are indeed an ignorant twerp.”

    Of course I cannot deny being an ignorant twerp – how can I argue with someone as well “informed” as – well – “informed”? ” width=”19″ height=”19″ alt=”tongue wink” style=”border:0;” />

    But as an ignorant twerp, that is out of my league, fact-devoid, has no idea what I am talking about, and is displaying belligerence to those laughing at me (rather than with me)… I have to ask is “informed” even AWARE of 64-bit x86 hardware?

    http://macdailynews.com/index.php/weblog/comments/6054/

    ” width=”19″ height=”19″ alt=”cheese” style=”border:0;” />

    I’m sure he has a condescending answer for me – I wait with “baited” breath…

    Luke

  15. I think most people would like to run Windows Apps without having to run the Windows OS with all of it’s wonderful maleware. An emulation layer like Red Box or Wine as part of OS X 10.5 would be ideal.

  16. I hate Windows but I need one program for work that’s only on Windows for now. Eventually these little “exceptions” will go away when business catch on and move to more open programes. In the meantime, it’s really nice to be able to own ONE computer–a Mac–and not two.

  17. RE: “Question, if the new machines allow you to run windows apps at almost the same speed as if they were on OSX, what makes developers want to write for the Mac platform? “

    Why would you not want to write software for the best OS; OSX?

    When the public finds out about OSX, and it finally appears that they will, the question might then be: why would you want to write software for Windows, especially when everything, hardware and software will have to be replaced when Longhorn comes out.

    OSX on Intel; the safer alternative to that. ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

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