As usual, Apple leads, Microsoft tries to follow

“I listened to the Gillmor Gang Monday night and heard Adam Curry talk about his conversations with Steve Jobs about podcasting. Striking is how much Apple seems to get it. Podcasting fits into the DIY decade of self-expression, which increasingly seems to be the theme of Apple’s product ecosystem,” Alex Williams writes for Corante.

“Now it looks as if Microsoft is getting into the podcasting game. I see (via Steve Rubel and the Seattle PI) that Microsoft is putting together a podcasting team. Scoble made the hint on his blog,” Williams writes. “Curry said that Microsoft was quick to give him a call after the reports of Jobs doing a demo of iTunes podcatching capabilities at last week’s Wall Street Journal’s ‘D: All Things Digital’ conference. According to the PI, Curry said:

“It was like 15 minutes after it showed up in the Wall Street Journal when Microsoft called, saying, ‘Hey, how do we get in this?’ I don’t know a lot about Microsoft. I do see they’re a lot hungrier company than they used to be. But every single time you talk to them about anything that’s new, or in this case iPodder functionality inside Windows Media Player, the almost standard answer is, ‘Yeah we’re going to have a lot of that in Longhorn.’ That to me means there is this huge steamboat that is very difficult to steer left or right, and it’s just harder to get stuff done at Microsoft.”

Williams writes, “That was the main point I gleamed from what Curry and the other guests said on the Gillmor Gang. It’s not that the work can’t be done. It’s just that people need to make decisions to get the work done.”

Full article with links to other articles that Williams cites here.

MacDailyNews Take: Microtanic or Titanisoft? Whatever you call it, it doesn’t maneuver well and Apple’s PowerBoat wake has long since disappeared over the horizon. We await the iceberg with gleeful anticipation.


  1. Can´t wait to get to the WWDC ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />
    Still few nights to sleep ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />
    Who else is going there too?

  2. Microsoft’s plan:

    1. Hear about this thing they’re doing with iPods, so assume that it isn’t a big deal.

    2. Realize it is when the WSJ writes about it.

    3. Buy up six small podcasting-related software companies within two weeks and raid their code.

    4. Six months later, release the podcasting product.

    5. Product breaks XP SP2, release a few patches.

    6. Don’t refer to it as “podcasting” since that contains part of the name “iPod,” which Bill has said is a flash in the pan, anyway. Call it Windows SecureDigitalAccessCasting. Have the hardware manufacturers release the Zencast and the iRiver iCast Featuring Windows SecureDigitalAccessCasting To Go.

    7. Become indignant when the rest of the industry continues to use the term “podcasting.”

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