“Apple Computer Inc. is to open its first Rochester-area store this summer at Eastview Mall,” Mary Chao reports for The Rochester Democrat and Chronicle. “[The] Apple Store will take over the 3,600-square-foot space occupied by B. Dalton Books, which is closing, said Dennis Wilmot, vice president and regional director of leasing at Wilmorite Property Management, which operates the mall.”
Chao reports, “Wilmot said that Apple, with stores in Buffalo and Syracuse, has been eyeing the Rochester area. ‘As these higher-tier retailers saturate major markets, they are moving into secondary markets.’ Wilmorite has been negotiating with Apple Computer for two years. But because the mall is 98 percent occupied, finding the right space took some time, Wilmot said. The first Apple store opened in 2001, and there are now 103 across the country… Apple’s entry into the Rochester retail scene comes a year after Gateway Inc. closed all 188 U.S. stores, including one in Henrietta. Those stores also were dedicated to sales of a single brand of computer.”
Full article here.