“The biggest problem for Apple will be educating buyers to understand what the shuffle does and doesn’t do. If I were in charge of iPod marketing, I’d be especially concerned that first-time buyers who get a shuffle won’t fully appreciate the magic of iPod, because they’ll miss the joy of getting the music they want at the exact moment they want to hear it,” Mike Langberg writes for The San Jose Mercury News.
Full article here.
MacDailyNews Take: A good point, but an iPod shuffle combined with iTunes and the iTunes Music Store is still such a good experience that we think Apple has little to worry about. Plus, most people already know someone who has a “real” iPod anyway, so they should easily understand what’s different about the iPod shuffle vs. iPod mini and iPod just by word of mouth.