“Apple Computer’s ‘most affordable’ Mac–the Mac Mini–has drawn a storm of protest from European shoppers, who are petitioning the Mac maker to bring EU pricing better in line with that of the United States,” Jo Best reports for CNET News.
“The online petition states: ‘We’d like to make an appeal to Apple on the pricing of the new Mac Mini in the European Union. Basing on the last long-term rate of exchange of U.S. dollars to euros (and vice versa)–which is 1.3293 on the spot market, so let’s say 1.32–both announced prices of the Mac mini in Europe, 489 euros and 589 euros, respectively, are much too high.’ The petition also states that German users come off particularly badly in the pricing scrap, with an extra 50 euros for the lower spec Mac Mini and 60 euros for the higher spec machine,” Best reports.
“The petition’s writers also claim the higher EU pricing is counterproductive for Apple’s business strategy and would serve to discourage potential PC to Mac switchers,” Best reports. “So far, the petition has attracted more than 2,000 signatures from across the European Union.”
Full article here.
MacDailyNews Take: With only 2,000 or so signatures, the “storm of protest” as Best describes it sounds more like a “tempest in a teapot” to us.