“I’ve seen Steve Jobs, Apple’s CEO, make the case for his sublime Mac computers a half dozen times or more, and every time, I’ve come out of his polished presentations promising myself that I’m going to leave the land of Windows and switch over, cold turkey, to a nice, clean, great-looking Apple machine,” Farhad Manjoo writes for Salon.com.
“I remember taking the Apple vow when Jobs unveiled the white-plastic iBook a few years ago, and also in 2002, when I first saw the cute, lamp-shaped iMac. ‘This time, I’m just going to do it,’ my heart would say. ‘I deserve it.’ Then my brain would kick in. You want me to pay $1,500 for a notebook with as much power as a Windows machine two-thirds its price? I may appreciate the look-and-feel of Apple’s system, but not enough to spend $1,300 on essentially the same desktop Dell’s giving away for $500,” Manjoo writes.
“Today, though, after another one of Jobs’ starry presentations at Macworld, I may really do it. That’s because this time, Jobs brought forth a new kind of Mac — a machine that comes with every feature of the Macs of yesteryear, except one: Sticker shock. Like all Macs, the new Mac Mini, which is priced at $500, tugs at your heart. But the best thing about it is it won’t offend your brain,” Manjoo writes.
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