Apple Store Regent Street, London to hold Grand Opening on Saturday November 20th

Apple is bringing the world’s most exciting retail experience to Europe for the first time, with a brand new store in the heart of one of the continent’s most vibrant shopping districts – London’s West End (235 Regent Street, London).

This superb flagship store extends Apple’s reputation for innovation and flair to another level, bringing a totally new retail experience to Europe. It’s about enjoying the whole Apple experience, bringing your ideas to life, discovering your potential and learning how to get more out of technology.

Apple will hold their Grand Opening on Saturday November 20th at 10:00 am. It’s an event you won’t want to miss. Apple willll be giving away free T-shirts to the first 2,500 people through the doors, there’s a digital lifestyle collection worth over

23 Comments

  1. I can’t wait. I’m not gonna bother going to the opening because it will be too full of fanboys gushing over everything.

    I’ll wait a week then go up there to get my iPod socks!

  2. “bringing a totally new retail experience to Europe” is taking it a little far, I don’t know how much shopping the author has done across Europe, but I’ve seen more innovative retail concepts in Europe than I have in the US, which tends to follow rather than lead in this arena.

    The new store will no doubt be a great world-class flagship ‘brand experience’ type store, but this is nothing new here. I’m sure it’ll be done with typical apple-esque attention to detail and probably include a handful of innovative ideas, but ‘totally new’ is just hyperbole.

  3. It’s a mistake to think that British beer is warm. It’s not. It should be the temperature of a cellar. This means it should be cool, not warm, but also not aggressively refrigerated. Aggressive refrigeration might make a beer seem more refreshing, but it also robs it of any flavour.

    Beer that is nice freezing, but no so nice cool is merely shit mass produced beer. This applies to most American beers (by volume), but there are obviously some micro-breweries making fine tasty brews.

    This also applies to most European beer, which is also mass produced crap, but there’s a growing rejection of that in favour of smaller local brewers who actually make something that tastes nice.

    To quote Charles Foster : “at physiological temperatures you can get an explosion of complex tastes. Of course you might not want that: you might want something which tastes of nothing, is more expensive than real ale, and eventually makes you fall over. If so, a simple intravenous injection of phenobarbitone would be more sensible.”

    This is right up there with the bad teeth misunderstanding. We don’t have bad teeth, We just don’t have cosmetically enhanced teeth. We have strong functional teeth. We subscribe to the theory of “If it ain’t broke, don’t fix it”. Wheras it seems that America is “Where straight teeth in your mouth are more important than the words that come out of it” (to quote an American).

  4. Hywel,

    You don’t understand American beer. It must be served close to the freezing point. The colder it is the less chance there is that you will be able to taste it. Aggressive refrigeration makes American beer more palatable, not less.

  5. Al. I think I understand perfectly. Although I’d argue that aggressive refrigeration makes it less unpalatable rather than more palatable, if you can see the subtle difference.

    They’ve started serving ‘Extra Cold Guinness’ over here now. They sell 4 times as much as regular Guinness. But people who actually like Guinness abhor the stuff. It’s Guinness for people who don’t really like Guinness.

    American (ice cold) beer (apologies again to the fine micro-brewers. I’m talking about the big names, the ones that those good people at The Simpsons parody as Duff), is for people who don’t really like beer. I’ve drunk that stuff quite happily myself on hot days, say cooking barbeque food, when having something cold is more important than having something tasty. As an ice cold drink, it’s OK. As a beer, it’s rubbish.

    It usually takes a few years of dedicated drinking to acquire a taste for real beer.

  6. chilly out, i didnt say the warm beer is bad. warm is a subjective term. compared to “american beer” the pint you get at a traditional english watering hole is warm. and, who said anything about teeth?! in america you can get a dental plan from your employer which often covers orthodontist work for your kids, why not take advantage of it? sounds like youve got some english pride issues. why not let the cold beer drinkers have their cold beer, no need to deride their choices. is it really an issue of right and wrong? does a coors drinker claim to be a beer connoisseur, such as yourself? i think not.

    my comment about warm beer was meant to be slightly humorous; wouldn’t it be funny if at the apple store opening you got a beer with your stickers, and ipod photo tshirt?

    ok, so its not funny, but i did say “slightly humorous.” but i cant believe im having to spell this out

  7. Who said anything about English ?

    Anyway. I’m only observing the trolling/flaming/wilodly over-reacting traditions of an MDN poster.

    No real offence was taken.

    I was disappointed that there weren’t more indignant replies, but I suppose you were all out outrageously blackmailing your communities into giving you lots ‘candy’. I expect this will be made illegal if your Christian fundamentalist President gets unelected again. (I thought I’d have another go at the ” width=”19″ height=”19″ alt=”wink” style=”border:0;” /> )

  8. Ah, WWII. Always wheeled out. It started in 1939 by the way, just so you know.

    Here’s to Kerry kicking out the neo-conservative puppet. I’ll be watching it on the internets.

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