Apple to sell custom black ‘U2 Edition’ iPod, to be announced next week

“Rock band U2 has cut a deal with Apple Computer to sell custom iPods promoting the band’s forthcoming album,” Matthew Miller reports for Forbes. “Sources close to the group say the U2 edition of the popular digital music player will come preloaded with the band’s new album, ‘How To Dismantle An Atomic Bomb,’ along with portions of the Irish supergroup’s 25-year catalogue. The iPods will be black and will be made available the same week as the band’s 11th studio album, which is slated to be released in the U.S. by Universal Music Group’s Interscope Records on November 23.”

Miller reports, “The deal is expected to be announced officially next week in San Jose, Calif. at a conference held by singer Bono, guitarist The Edge and Apple founder Steve Jobs. Both Apple and Interscope representatives declined to comment.”

Full article here.

Related MacDailyNews article:
New iPod soon? Apple to hold special event on October 26th – October 18, 2004


  1. Devnull,

    You said it. Maybe a black iPod would appeal to some — I wouldn’t care either way — a 60+GB capacity is what I’m waiting for before I upgrade my older model. I want ALL my music with me when I’m mobile (with expansion room also!).

  2. Black’s cool…I can see the new ads coming… everything reversed… white silhouettes with black pods, cords and earbuds.
    They are probably engraved with band member sigs.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.