Motley Fool: Apple Macs may begin to break into the Windows world

“One day back in 2000, Apple Computer shares increased 10% on word that The Wall Street Journal’s tech reviewer/guru Walter Mossberg had dubbed the company’s Cube product ‘the most gorgeous personal computer I’ve ever seen or used.’ Yesterday, Mossberg struck again with a favorable review of Apple’s new iMac, but this time, there was little stock-related fanfare,” Alyce Lomax writes for The Motley Fool. “Mossberg is well known for his reviews — and, sometimes, scathing critiques — of consumer electronics. A May 2004 article in Wired (where I gleaned the above historical tidbit), described him as a technology ‘kingmaker,’ who is highly respected in the field — and can make or break a product’s future.”

Lomax writes, “At any rate, Mossberg released a sparkling review of the G5 iMac yesterday… His headline read, ‘Apple’s Latest iMac is Elegant, Powerful, Surprisingly Affordable.’ …the review does pop a big question. Given the iMac’s ‘power and elegance,’ will Apple’s computers begin to break into the Windows world? Maybe. Apple addicts have always contended they’re tops in elegance and design, while critics harped on price. However, I’ve increasingly joined the school of thought that Apple computers could get promoted high on consumer wish lists because of a set of powerful variables. These include consumers’ increasing frustration with the security problems that have plagued Microsoft’s [Windows] operating system, and the infectious popularity of the iPod, particularly with the young and tech-savvy.”

“Also interesting, Mossberg offered up the idea that the new iMac is a cost-effective machine, even if the $1,000+ price tag makes some shoppers shudder. He pointed out its cost favorably compared to machines from both Gateway and Motley Fool Stock Advisor pick Dell that offer comparable features,’ Lomax writes.

Full article here.

MacDailyNews Take: If it doesn’t start now, with conditions this favorable, will it ever?

17 Comments

  1. Alleluia

    I guess it is starting. Today as well, was joined at the cafeteria by another Windows die hard. He said he finally capitulated: He is getting a Mac and started telling me his last horror story on Windows.

    As MDN says – if it doesn’t start now… when?

  2. Ah Christmas, well wishing wives and husbands hiding iPods, iBooks and Powerbooks under the branches of a decorated tree.

    Nothing like a spending lust Xmas – nothing to do with Jesus whose birth did not happen in late December – could really boost AAPL and increase Apple presence noticeably and make first page news.

  3. I was thumbing through PC magazine in the doctor’s office this morning and I found a really nice two-page ad for the PowerMac G5. By advertising in PC magazines they are going for the folks that purchase windows computers. We just don’t see it usually because we don’t buy those rags.

  4. Should you need another bullet in your ammo belt in your quest to show your PeeCee friends what its like to “live in the light”… you might want to show them this blog

    Short, sweet and to the point

  5. 15″ PowerBooks are the bomb. Several of my computer teachers have them or are getting one. The network admin uses one (he’s a cool Romanian dude with an awesome sense of humor, and an awesome computer). I see more people than I would have expected, considering my school is sort of a computer school. A girl in my class has the G4 iBook. Some of the guys in the dorm have PowerBooks. We are walking advertisements for Apple. I’m hoping getting a 15″ will impress some of the honeys here. Hey, it’s worked for others, ya know!

  6. It sure did start: 4 fold increase of sales on my dept from 2002 to 2003. 2004 shows 20% increase wrt 2003 and we are not yet in December.

    I am an happy camper: I like the way Apple dies and has a fading market share.
    You must truly be a tech journalist or Rober Enderle (or Mary) to be unable to understand what quarterly sales market share means.

    ROFLMAO.

    Even MS understands that (but never tells) as their profit from sales to Mac users is an hefty piece of the pie. Comparing segment to segment there are cases where Mac users bring in more cash to MS than Windows ones.

  7. My sister in law purchased an ibook recently after seeing mine. She had lost all patience with her perpetually virus infected PCs. I waited anxiously to see if she would be pleased with her purchase. I was shocked to learn that her new laptop was in the shop a few weeks later, until I learned it was due to an overly curious son who jammed some small toys into the superdrive. The laptop came back from the shop, but then disater struck again. It seems that her husband discovered how easy it was to install and use software on the Mac. He ditched his PC and uses now uses her computer for work. So, she is computerless again but eagerly awaiting Apple’s next laptop updates as a good excuse to make another purchase!

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