“If Disney has its way, your next personal computer purchase will find its mouse bearing a likeness to Disney’s own Mickey Mouse. Yes, next month Disney will start shipping out kid-friendly PCs, complete with mouse-eared peripherals and bundled with a ton of branded software,” Rick Aristotle Munarriz reports for The Motley Fool.
“Disney has an uphill challenge here. Mattel had licensed PCs themed to its Barbie and Hot Wheels properties bomb — and at lower selling prices. Disney is also risking rubbing some of its partners the wrong way. Hewlett-Packard is the sponsor of Disney’s popular Mission Space attraction, yet the system’s printer is a Lexmark . Disney’s important relationship with Pixar is already strained, yet its machines will be powered by Microsoft’s operating system. Pixar is controlled by Apple Computer chief Steve Jobs,” Munarriz reports.
MacDailyNews Take: It could be argued that a PC doesn’t really need plastic ears to be considered “Mickey Mouse,” all it really needs is Microsoft’s Windows.