Analyst: Nice job with the iPod, Apple, now concentrate on the Macintosh

“For the three months ended March 27, Apple reported a net profit of $46 million, or 12 cents a share, compared with $14 million, or 4 cents a share, in the quarter a year earlier. Revenue was $1.91 billion, a 29 percent increase from $1.48 billion,” Laurie J. Flynn reports for The New York Times.

“‘We feel great,’ Steven P. Jobs, Apple’s chief executive, said in an interview. ‘We sold a lot of Macs, but we’ve sold more iPods in the quarter than all the Macs put together.’ Mr. Jobs said the company sold a record 807,000 iPods in the quarter, a 900 percent increase from the period a year earlier. The company sold 749,000 Macintosh computers in the quarter, up 5 percent,” Flynn reports.

“In the last year, several major new players have entered the market for portable music devices, including Dell. But Mr. Jobs said that the iPod had a 40 percent share of the MP3 player market and that the company had seen little pressure from competitors. In only two years, he said, Apple has sold 2.9 million iPods,” Flynn reports.

“William R. Fearnley, an analyst with FTN Midwest Research, said the company had strong momentum in several product areas and should focus on expanding its core Macintosh business. The company, he said, was on the right track with its introduction of a major upgrade to the Macintosh operating system, OS X, as well as with the G5, a powerful version of the Mac. ‘We continue to like what they’re doing,’ Mr. Fearnley said. ‘Now they need to grow the Macintosh sales and Macintosh’s share,'” Flynn reports.

Full article here.

33 Comments

  1. But lets be cautious, I believe computers sales are up in the 20% range for the PC world while Apple only increased 5%. It is not keeping up with the market.
    Apple needs to be more aggressive with its marketing & bring out new products(read computers) faster.

  2. “Apple just needs to court GW Bush – he will unilaterally impose Macs on everyone!”

    Har har har. Please keep political comments to political news posts. Don’t need to bring that ugly beast where it doesn’t belong.

  3. Apple needs a better midrange line, the iMacs are a joke right now, especially next to the G5. The eMac and PowerMac’s are fantastic, but it’s the mid-range line that everyone will be looking towards.

    Also, I think Apple needs to add more customization options for it’s PowerMacs. I know I’m tired of paying for Apple’s overpriced RAM, hard drives and other peripherals that I could add myself for much cheaper.

  4. I purchased my iMac for web surfing, writing, video chat, and e-mail in 2003. I see no great need to buy a new Mac for at least 3 to 4 years. My last Mac served me well for 5 years.

    What I want is stable, secure, customizable, and elegant software. I look forward to news about OS X and other software bulletins and reviews. Hardware updates are presently more of a curiosity to me.

    Sorry, Apple, I really don�t need to buy a new Mac every 2 to 3 years. I don�t solve protein folding or design advanced jet engines. I�m content with the quality, usefulness, and practicality of my Mac.

  5. >>absolut_mac wrote: the only people that you won’t be able
    >>to convince to even try a Mac are either close minded, or
    >>masochists and enjoy the pain of blue screens, lost files
    >>and corrupted software etc.

    You can just as easily substitute “Mac” for “PC” 😀

    >>Seahawk wrote: I mean, do we really expect idiots to start
    >>using their brain…

    Will you do the same? 😀

  6. >>absolut_mac wrote: the only people that you won’t be able
    >>to convince to even try a Mac are either close minded, or
    >>masochists and enjoy the pain of blue screens, lost files
    >>and corrupted software etc.

    You can just as easily substitute “Mac” for “PC” 😀

    >>Seahawk wrote: I mean, do we really expect idiots to start
    >>using their brain…

    Will you do the same? 😀

  7. My theory is people don’t like to be proven that they made a bad purchase or bad decision even when it gives them headaches.

    That’s not your theory.. that’s a psychological phenomenon.. it always happens.. in fact,… whenever we make decisions in general, we always feel later that we were justified in making that decision.

    Read Cialdini’s “Influence” for more on this interesting topic.

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