“Apple’s new store in San Francisco’s swanky Union Square shopping district won’t open for another couple of weeks, but it has already had problems with break-ins. Several people have tried to sneak onto the unfinished store’s construction site, security guards report. Not to steal anything, mind you, but to get a sneak peek at the interior. ‘I had to roust some people a couple of days ago,’ said one security guard, who declined to give his name. ‘They wanted pictures, but that’s not allowed. No way. Besides, (they had) no hard hats,'” Leander Kahney reports for Wired News.
“Like Apple’s other major stores, the new San Francisco store promises to be a house of Apple worship made of brushed steel, glass and light. The two-story store, clad in stone and silver steel panels, will have a grand, central skylight and a sparkling glass staircase for the ascent to Mac heaven. Security is tight at the construction site, which is fenced off from the throngs of tourists and shoppers milling about the busy intersection. Two guards are posted around the clock. All the workers have Apple badges, and no one is allowed onsite without one. A security guard said he’d already kicked out several people who’d sneaked onto the site to take pictures,” Kahney reports.
“‘There’s loyalty among Mac users that borders on the bizarre,’ he said. ‘I don’t know what they’re going to take pictures of. There’s nothing much in there yet.’ The guard said he’d even had to stop construction workers from taking pictures of their own work for their portfolios. He said one got quite upset. ‘I told him ‘I know it’s absurd, but that’s Apple’s mentality, not mine,” he said. ‘Apple acts like it’s the Pentagon,'” Kahney reports.
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