Robyn Weisman has posted part two of her report on Apple Computer for E-Commerce Times. The article is titled, “Apple’s War for the Windows Mainstream” The first part, ” “Apple’s New Bid for Insane Greatness,” focused on the iTunes Music Store’s (iTMS) potential in the digital music marketplace. Weisman asks, “[Will] iPod remain king of the digital music hill?”
Weisman looks at AAC vs. WMA and iPod price and Apple innovation and concludes that the iPod is the key to Apple dominating this nascent market. “The key to continued progress is keeping the iPod engine chugging forward at a steady pace. If Apple can accomplish that goal, it may find itself in an insanely great position,” Weisman writes.
Full article here.
Related MacDailyNews articles:
Apple Computer at brink of online music battle; heavily armed with iPod – September 30, 2003
Time for a decision: how Apple can win the online music war – September 30, 2003