The Apple Watch, launched less than five years ago by its namesake colossus of a company, now outsells the entire Swiss watch industry…
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Apple Watch is killing the entire Swiss watch industry
The Apple Watch is killing the entire Swiss watch industry. In 2019, Apple Watch sold more units than the entire Swiss watch industry: 30.7 million…
Apple Watch vastly outsold the entire Swiss watch industry in 2019
Apple Watch outsold the entire Swiss watch industry by a huge margin in 2019. Swiss watch companies are rapidly losing smartwatch market share…
Apple sues Swatch over its ‘Tick Different’ marketing campaign
Apple has filed a complaint over Swatch’s use of the slogan ‘Tick Different’ in a marketing campaign…
Swatch looks to take on Apple with homegrown watch operating system
Swatch Group AG said it’s developing an alternative to the iOS and Android operating systems…